Top Corporate Mentalist Christopher Grace

Trade shows and conferences—those buzzing, bustling epicenters of ideas, innovation, and opportunity. They’re where brands showcase their latest breakthroughs, professionals exchange business cards like they’re golden tickets, and keynote speakers try to distill the universe into 45-minute presentations. Amid the flurry of booths and the endless streams of PowerPoint slides, there exists one undeniable truth: standing out is hard. Really hard. Enter interactive performances. In a world where everyone is vying for attention, interactive performances are the secret sauce. They don’t just catch the eye; they engage the mind, spark conversation, and leave an impression that lingers long after the lights dim and the doors close. For trade show exhibitors and conference organizers, embracing this form of entertainment can be the difference between being remembered and being forgotten. What Are Interactive Performances? Interactive performances are not just about watching; they’re about participating. They break the traditional fourth wall, inviting audiences to step into the act rather than passively observe. These performances can take many forms, including: - Close-Up Magic: A magician roaming the floor, performing personalized tricks for small groups. - Mentalism Shows: Mind readers and mentalists who involve attendees in astonishing feats of psychology and intuition. - Interactive Tech Displays: Performers integrating cutting-edge technology to create immersive experiences. - Customized Storytelling: Actors and performers weaving attendees’ inputs into a larger narrative. The beauty of interactive performances lies in their adaptability. Whether it’s a small trade show booth or a packed conference auditorium, these acts can scale to fit the moment and the audience. Why Interactive Performances Work There’s a reason why people remember the magic trick over the brochure. Interactive performances tap into core human desires—to connect, to wonder, and to feel seen. Here’s why they’re so powerful: 1. They Break Through the Noise In a crowded trade show hall, every brand is shouting for attention. Interactive performers whisper—and that’s far more intriguing. A mentalist revealing an attendee’s thought or a magician pulling a signed card from their wallet will draw a crowd faster than any free tote bag ever could. 2. They Create Personal Connections People don’t remember logos; they remember experiences. When an attendee becomes part of the show—whether by volunteering for a trick or having their mind “read”—they feel a personal connection. That connection doesn’t just stick; it associates the moment with your brand or event. 3. They Spark Conversations An interactive performance isn’t just a one-off moment; it’s a catalyst for conversations. Attendees who experience the act will share it with others, drawing more people to your booth or event. And let’s be honest: nothing spreads faster in a conference hall than a good story. 4. They’re Inherently Memorable Studies have shown that people remember what they experience far more vividly than what they see or hear. By engaging attendees directly, interactive performances embed your message in their minds in ways that traditional presentations simply can’t. Applications of Interactive Performances Interactive performances aren’t just entertaining; they’re versatile tools that can be tailored to meet specific goals. Let’s explore how they can elevate different aspects of trade shows and conferences. 1. Enhancing Booth Engagement For exhibitors, the challenge is clear: how do you lure people to your booth in a sea of competitors? Interactive performances offer a solution. - Draw a Crowd: A skilled performer will create a spectacle that draws attendees from across the hall. - Keep Them There: While your performer amazes, your team can engage in meaningful conversations with the audience. - Reinforce Your Message: Many performers can incorporate your brand’s messaging into their acts, ensuring the entertainment aligns with your goals. 2. Elevating Keynote Sessions The best keynotes are those that inspire, challenge, and captivate. Incorporating interactive performances can take these sessions to the next level. - Opening with Impact: Start with a mentalist or magician to capture attention and set the tone for the session. - Illustrating Key Points: Performances can be tailored to reinforce the keynote’s themes, making abstract ideas tangible and memorable. - Ending on a High Note: Closing with an interactive act ensures the session ends on an energizing and positive note. 3. Creating Immersive Breakout Sessions Breakout sessions are prime opportunities for deep dives and engagement. Interactive performances can transform these smaller gatherings into unforgettable experiences. - Workshops with a Twist: Performers can lead sessions that blend entertainment with skill-building or storytelling. - Interactive Discussions: Mentalists, for example, can facilitate discussions while weaving their craft into the dialogue. - Thematic Tie-Ins: Performers can create acts that align with session topics, making the content more engaging and relatable. 4. Amplifying Networking Events Networking is an essential part of any trade show or conference, but let’s face it—icebreakers can feel awkward. Interactive performances provide a natural conversation starter. - Roaming Performers: Magicians or mentalists mingling with attendees create instant points of connection. - Interactive Installations: Photo booths or VR experiences with a performance element encourage participation and sharing. - Shared Experiences: When attendees participate in or witness a performance, it gives them something to talk about—breaking the ice with ease. Success Stories: Interactive Performances in Action Case Study 1: Drawing Crowds at a Tech Trade Show A software company hired a mentalist to perform at their booth during a major tech trade show. The mentalist incorporated elements of the company’s technology into their act, creating a personalized experience for attendees. The result? A booth that consistently had a crowd, a 40% increase in lead generation, and countless social media mentions. Case Study 2: Energizing a Conference Keynote At a leadership conference, a magician opened the keynote with a performance that symbolized the conference’s theme of transformation. By the time the keynote speaker took the stage, the audience was engaged, energized, and ready to absorb the message. Attendees rated the session as one of the most memorable in the conference’s history. Case Study 3: Boosting Networking at a Corporate Event During a financial industry conference, a mentalist roamed the networking event, performing quick, captivating acts. Not only did this create buzz, but attendees also reported feeling more relaxed and open to connecting with others. The event’s post-conference survey showed a 30% increase in reported networking satisfaction compared to the previous year. Tips for Incorporating Interactive Performances So, you’re convinced. Now, how do you make interactive performances part of your next trade show or conference? Here’s a step-by-step guide: 1. Define Your Goals: What do you want to achieve? Increased foot traffic, better audience engagement, or enhanced networking? 2. Choose the Right Performer: Look for professionals with experience in corporate events. Watch their videos, read reviews, and ensure their style aligns with your brand. 3. Tailor the Performance: Work with the performer to integrate your brand’s message or event theme into their act. 4. Optimize Timing: Plan performances during peak traffic times or key moments in the event schedule. 5. Promote the Act: Let attendees know about the performance in advance through event materials, social media, and on-site signage. 6. Gather Feedback : After the event, collect attendee feedback to understand the impact of the performance and refine for future events. Why Christopher Grace Is the Perfect Choice When it comes to interactive performances, Christopher Grace is a name that stands out. As a seasoned mentalist with years of experience captivating corporate audiences, Christopher has a unique ability to engage, amaze, and connect. What Sets Christopher Apart: - Tailored Acts: Christopher customizes his performances to align with your brand and event goals. - Professionalism: From the initial consultation to the final bow, Christopher’s approach is polished and seamless. - Unforgettable Impact: Guests consistently rave about his ability to create memorable moments that spark conversation and connection. Conclusion: The Future of Trade Show and Conference Engagement In a world where attention is the ultimate currency, interactive performances are the investment that pays dividends. They engage, inspire, and connect in ways that few other strategies can. Whether you’re drawing crowds to a booth, energizing a keynote, or breaking the ice at a networking event, interactive performances ensure your brand or event leaves a lasting impression. So the next time you’re planning a trade show or conference, ask yourself: Do you want to be part of the noise, or do you want to be the highlight? The answer is clear. And the power of interactive performances is how you get there. What Christopher Grace can bring to your Booth: At a trade show, the challenge is cutting through the noise and getting busy attendees to stop, engage, and remember your brand. That’s exactly what Christopher specializes in—creating high-impact, customized experiences that not only draw attendees in but also position your brand as the solution they need. 1. The Booth Traffic Magnet Christopher grabs attention instantly with mind-reading, influence techniques, and impossible demonstrations that make people stop in their tracks. Once engaged, he seamlessly integrates your brand’s messaging and solutions in a way that feels organic, fun, and unforgettable.  2. Lead Generation That Feels Natural Christopher incorporates a lead capture mechanism directly into his interactions, ensuring you gather high-quality attendee data—without the awkward “scan your badge?” approach. Every interaction feels personal and memorable, driving genuine interest. At Money 20/20, Christopher averaged 150-200 leads per day, and we can implement a similar strategy to maximize your ROI. 3. Deep Psychological Engagement Trade show attendees are bombarded with information. Christopher breaks through the noise by decoding their thought patterns, uncovering real pain points, and crafting personalized moments that make them see your brand as the solution to their challenges. 4. Tailored for the Industry Christopher designs demonstrations that highlight key industry themes — all in a way that is engaging, thought-provoking, and fun. Whether it’s a mental experiment that simulates high-stakes decision-making or a piece that reinforces core company principles, attendees walk away with a memorable, brand-aligned experience. 5. Business Insight Through Mentalism Christopher doesn't just entertain—he provides meaningful insights that tie back to your brand’s offerings. Whether it’s predicting choices, revealing subconscious biases, or demonstrating trust and influence principles, he will ensure your messaging resonates on a deeper level. How It All Comes Together Throughout the day, Christopher delivers high-impact performances to attract foot traffic, spark curiosity, and keep attendees engaged. For key decision-makers and top prospects, he provides VIP one-on-one interactions, making them feel valued and primed for deeper conversations with your team. Each engagement is seamlessly integrated with your brand’s messaging  through mind-reading demonstrations and using influence techniques to highlight key challenges and solutions. Lead capture is built into the experience, making follow-up effortless, while post-event strategies ensure attendees remember their interaction and remain engaged long after the show ends.  Booking Christopher Grace: Ready to elevate your next trade show or conference? Booking Christopher Grace is simple: - Visit: https://www.christophergracelive.com/unique-trade-show-entertainment - Email: bookings@christophergracelive.com - Call/ Test: 857-526-6246 Read This Article On Our LinkedIn Newsletter By Clicking on the LinkedIn icon below:

Planning a corporate event comes with a long checklist: venue, catering, decor, and of course, entertainment. The right entertainment can turn an event into an unforgettable experience. However, booking the wrong act or making avoidable mistakes can leave your audience unimpressed—or worse, embarrassed. To ensure your event is a success, here are five common mistakes to avoid when booking entertainment for corporate events, and how to make the best choices for your audience and goals. CORPORATE EVENT ENTERTAINMENT SHOULD NOT BE SCARY! Mistake #1: Choosing Entertainment Without Understanding Your Audience One of the biggest missteps event planners make is booking entertainment that doesn’t resonate with their audience. What might work for a young, creative team could fall flat at a formal event with senior executives or clients. Understanding your audience is critical to choosing the right act. How to Avoid It: - Profile Your Audience: Consider factors like age range, professional roles, cultural background, and interests. For example, mentalists or mind readers are often a safe bet because they captivate a wide variety of audiences with their universal appeal. - Survey Your Team: If you’re unsure, ask for input from attendees about what kind of entertainment they’d enjoy. - Consider the Event Type: A casual team-building day might call for a humorous or interactive act, while a black-tie awards dinner requires something sophisticated and elegant. Pro Tip: When in doubt, opt for entertainers with versatile acts, such as mentalists or magicians, who can tailor their performance to suit any audience. Mistake #2: Not Aligning Entertainment with Your Event Goals Corporate events often have specific objectives, such as celebrating milestones, fostering networking, or showcasing a product. Booking entertainment that doesn’t align with these goals can create a disconnect and dilute your event’s impact. How to Avoid It: - Define Your Goals: Are you looking to impress clients, reward employees, or drive engagement at a trade show booth? Clearly identify your objectives before selecting entertainment. - Choose Relevant Acts: For example, if your goal is to attract attention at a trade show, opt for an interactive performer who can engage attendees and incorporate your brand message. - Communicate With Performers: Share your event’s purpose with potential entertainers. Experienced professionals like mentalists often customize their acts to reinforce event themes or key messages. Pro Tip:When showcasing a product or service, consider performers who can subtly weave your brand into their act, leaving a memorable impression. Mistake #3: Failing to Vet the Entertainer’s Experience Not all entertainers are created equal, and hiring someone without the right experience can lead to awkward moments or a lackluster performance. A comedian who excels in comedy clubs may not be suited for a professional corporate audience. How to Avoid It: - Check Reviews and Testimonials: Look for feedback from previous corporate clients to gauge the performer’s suitability and professionalism. - Ask About Corporate Experience: Ensure the entertainer has experience performing at events similar to yours. For instance, mentalist Christopher Grace specializes in corporate audiences, bringing professionalism and polish to every performance. - Request Videos: Watch footage of their past performances to get a sense of their style and how they engage with audiences. Pro Tip: Ask for references or speak with past clients to confirm the entertainer’s reliability and expertise. Mistake #4: Ignoring the Logistics and Event Setup Even the most talented entertainer can’t deliver their best performance if the event setup doesn’t support their act. Poor sound systems, cramped spaces, or scheduling conflicts can undermine even the best-planned entertainment. How to Avoid It: - Discuss Technical Needs: Ask the performer about their requirements, such as stage size, sound systems, lighting, or special equipment. - Coordinate Timing: Schedule the entertainment at a time when guests are most attentive. Avoid placing a performance during meals or when guests are distracted. - Prepare the Space: Ensure the venue can accommodate the act’s setup. For example, mentalists often need clear sightlines and an intimate setting to connect with the audience. Pro Tip: Work with the performer to create a timeline that allows for a smooth setup and ensures they have everything they need to succeed. Mistake #5: Prioritizing Cost Over Quality Corporate events often have strict budgets, but cutting corners on entertainment can backfire. A low-cost performer might lack the polish and professionalism needed for a corporate setting, leading to a disappointing experience. How to Avoid It: - Focus on Value: Instead of choosing the cheapest option, consider the value the performer will bring to your event. A skilled mentalist, for example, offers a memorable experience that justifies the investment. - Set a Realistic Budget: Allocate a reasonable portion of your budget to entertainment, recognizing its importance in creating a successful event. - Avoid Hidden Costs: When comparing options, ask about additional fees for travel, equipment, or customization to avoid surprises. Pro Tip: Remember that high-quality entertainment enhances your event’s reputation, making it a worthwhile investment for both attendees and your brand. Bonus Tips for Booking the Perfect Entertainer To ensure a seamless experience, keep these additional tips in mind: - Book Early: Popular entertainers, especially those with corporate experience, are often booked months in advance. Secure your performer as soon as possible. - Communicate Clearly: Provide the entertainer with detailed information about your event, including audience demographics, goals, and logistical details. - Have a Backup Plan: In case of unexpected changes, such as a venue issue or last-minute cancellation, have a contingency plan ready. The Bottom Line Entertainment plays a crucial role in the success of corporate events. By avoiding these common mistakes and choosing a professional, experienced performer like Christopher Grace, you can create an event that captivates your audience and leaves a lasting impression. From understanding your audience to aligning with event goals and ensuring logistical readiness, careful planning will set your event up for success. Looking to book a mentalist for your next corporate event? Contact Christopher Grace today and discover how he can transform your event into an unforgettable experience. READ THIS ARTICLE ON OUR LINKEDIN NEWSLETTER: CLICK ON THE LINKEDIN ICON BELOW TO BE TAKEN THE NEWSLETTER.

MIND GAMES! Negotiation isn’t just about numbers and logic—it’s a game of psychology. Whether you’re closing a deal, asking for a raise, or trying to win over a tough client, the real power lies in how well you read people, anticipate their reactions, and guide the conversation. The best negotiators don’t just talk; they influence. That’s where mentalism techniques come in, giving you an edge to stay one step ahead. Christopher Grace is a corporate mentalist with over 25 years experience and he'll guide you through some of the easiest ways for you to get better at negotiations! If you’ve ever walked away from a negotiation feeling like you got the short end of the stick, you’re not alone. A lot of people feel awkward negotiating—so much so that 40% admit to taking the first offer just to avoid the discomfort. But what if you could flip the script? Mentalism isn’t just about performing tricks—it’s about understanding people on a deeper level. With the right techniques, you can walk into any negotiation with confidence, knowing exactly how to steer the conversation in your favor without being pushy or manipulative. Credit: https://crankwheel.com/mirroring-and-psychology-in-sales-what-you-need-to-know-to-succeed/ 1. Master the Power of Mirroring Mirroring is the psychological technique of subtly mimicking the body language, speech patterns, or emotions of the person you’re negotiating with. It builds unconscious rapport, trust, and connection by making the other party feel understood and aligned with you. When done correctly, mirroring lowers defenses, increases likability, and makes people more willing to cooperate without them even realizing why. People naturally trust those who seem familiar. That’s why mirroring—subtly copying your counterpart’s body language, speech patterns, and tone—builds instant rapport. Harvard research confirms that mirroring increases trust and cooperation in negotiations. The key? Be subtle. If they lean forward, wait a few seconds, then lean forward slightly. If they speak slowly, match their pace. This makes them feel comfortable without realizing why. How to Use Mirroring in Business Negotiations 1. Match Their Body Language to Build Instant Rapport If they lean forward, subtly lean forward. If they cross their hands, wait a few seconds and do the same naturally. This creates a subconscious sense of familiarity and comfort , making them feel more connected to you. Just make sure it’s subtle—obvious mirroring can feel forced and manipulative. 2. Reflect Their Speaking Pace and Tone for Better Engagement If they speak slowly and methodically, adjust your speech pattern to be calm and measured . If they are more fast-paced and energetic , subtly increase your energy to match theirs. This makes conversations feel smoother and keeps them engaged , as people naturally feel more comfortable with those who communicate like they do. 3. Repeat Their Key Words and Phrases to Gain Agreement When they say, “We’re looking for flexibility on this deal,” respond with, “I completely understand, flexibility is important in a partnership like this.” This reassures them that you’re listening and aligned with their needs , increasing the likelihood that they will be more open to your proposals. 4. Mirror Their Emotional State to Navigate Tough Conversations If they seem frustrated , acknowledge it by mirroring their concern: “I can see why this part of the deal is frustrating. Let’s figure out how to make it work.” If they are enthusiastic , reflect that excitement: “I love that idea, I think it could be a game-changer for both of us.” This makes them feel understood and keeps the negotiation productive. 5. Use Strategic Mirroring to Guide the Outcome Once you’ve built rapport through mirroring, gradually shift into the tone, pace, and confidence level you want them to adopt. If they are hesitant , start matching their tone, then slowly become more confident —they will often subconsciously follow. This lets you lead the negotiation while making them feel like they are in control. 2. The Pause That Forces Concessions A well-timed pause is one of the most powerful tools in negotiation. Silence creates psychological discomfort , forcing the other party to fill the gap—often revealing valuable information or making unnecessary concessions. Pausing also signals confidence, control, and authority , making your words carry more weight. Used strategically, a pause can shift momentum, disarm resistance, and subtly influence the direction of the negotiation . Most people are uncomfortable with silence. Use this to your advantage. When your counterpart makes an offer, don’t react immediately. Instead, pause, hold eye contact, and let the silence stretch. Nine times out of ten, they’ll rush to fill the gap—often by improving the offer or revealing more information. This technique is devastatingly effective in salary negotiations. How to Use a Pause in Business Negotiations 1. Pause After Making an Offer to Increase Pressure After stating your price or proposal, say nothing . Most people feel uncomfortable with silence and will instinctively respond—sometimes by negotiating against themselves. If you rush to justify your offer, you weaken your position. Let the other party react first and see what they reveal. 2. Pause Before Responding to Unexpected Counteroffers If the other party presents a counteroffer you weren’t expecting, resist the urge to respond immediately. A brief silence makes them wonder if they overplayed their hand , often leading them to adjust their offer before you even respond . It also gives you time to think instead of reacting emotionally. 3. Use a Pause to Undermine a Hard Stance If someone insists, “This is our final offer, take it or leave it,” instead of responding right away, pause. The silence creates uncertainty and forces them to reconsider whether they truly want to risk losing the deal. Often, they will start backtracking or adding flexibility just to break the tension. 4. Pause Before Answering a Question to Appear More Strategic A brief silence before answering a question makes you seem thoughtful and deliberate , rather than rushed or desperate. Even if you already know your response, pausing signals that you are carefully considering your words, making your answer carry more authority. 5. Use a Pause to Shift Emotional Energy in the Room If a negotiation gets tense or emotional, a long, intentional pause can reset the energy and force both parties to step out of reactive mode . By staying silent, you give space for emotions to settle, allowing for a more rational and constructive discussion to continue. 3. Read Micro-expressions for Hidden Truths Micro-expressions are involuntary facial expressions that occur in less than a second, revealing true emotions before a person has time to control them. Since they happen automatically, they are one of the most reliable indicators of what someone is really thinking, making them a powerful tool in negotiations. By recognizing these fleeting signals, you can detect hidden resistance, uncover deception, and adjust your strategy in real-time . When people hear an offer or a key point, their subconscious reactions flash across their face for a fraction of a second. A quick eyebrow raise? Interest. A micro-frown? Doubt. A tightened jaw? Discomfort. Learning to spot these fleeting reactions helps you gauge their real thoughts—beyond the words they’re saying. How to Use Micro-Expressions in Business Negotiations 1. Watch for a Flash of Disgust When Presenting an Offer Disgust is often displayed as a brief wrinkling of the nose, a slight upper lip raise, or a quick sneer . If you notice this when discussing pricing or contract terms, it’s a strong sign the other party finds the offer unacceptable. Instead of pushing forward, pause and ask a clarifying question to uncover the real objection before it turns into outright rejection. 2. Catch Hidden Anxiety Before It Becomes a Problem Fear or anxiety appears as raised eyebrows, widened eyes, or a quick tightening of the lips . If you see this right after proposing a deal, they may feel uncertain or pressured. A well-placed reassurance, a break in the discussion, or offering a less risky option can help them feel more comfortable and avoid unnecessary objections. 3. Identify When They’re Holding Something Back A quick one-sided shoulder shrug, a smirk, or an asymmetrical expression often signals uncertainty or deception . If you catch this right after they say, “We can’t go any lower on price,” they might not be telling the full truth. Instead of challenging them directly, test their reaction by saying, “I understand. But just out of curiosity, what would it take to make this more flexible?” and watch for more micro-expressions that confirm or deny their true position. 4. Recognize Genuine Excitement Versus Fake Agreement A real smile involves both the mouth and the eyes , while a fake or forced smile only involves the lips. If their smile appears brief and doesn’t reach their eyes , they might be pretending to agree while actually feeling resistant. If you see this when closing a deal, you may need to dig deeper to ensure they are actually on board and won’t back out later. 5. Detect Microexpressions of Contempt and Reframe the Conversation A quick smirk, an asymmetrical smile , or a slight tightening of the corner of the mouth can indicate contempt—meaning they feel superior, dismissive, or frustrated . This often appears when someone thinks they have the upper hand. Instead of reacting emotionally, redirect the discussion with a confident, open-ended question like, “It seems like you have a strong perspective on this—what’s your ideal outcome?” This shifts the focus and gives you a chance to regain control of the negotiation. 4. The Illusion of Choice The illusion of choice is a persuasion technique where you give the other party multiple options , but all options ultimately lead to a favorable outcome for you . It creates the perception of control , making the other party feel empowered while subtly guiding them toward the decision you want. This tactic works because people are more likely to agree when they feel like they are making a voluntary choice rather than being pressured. Instead of asking, “Do you want to move forward?” give them two options that both work in your favor. Example: “Would you rather start with Plan A or Plan B?” This removes ‘no’ from their mental framework, making agreement feel like the natural next step. How to Use the Illusion of Choice in Business Negotiations 1. Offer Two or More Favorable Options Instead of presenting a single offer, provide two or more alternatives that all work in your favor . For example, instead of asking, “Would you like to sign the deal?” say, “Would you prefer the standard contract or the premium package?” The other party now focuses on choosing between the options rather than questioning the deal itself. 2. Frame Concessions as a Choice If you need to make a concession, structure it as a choice between two trade-offs rather than a simple giveaway. For example, instead of just lowering your price, say, “I can reduce the price slightly if we extend the contract term, or we can keep the original rate with added flexibility. Which works better for you?” This makes them feel like they’re gaining control while still meeting your strategic goals. 3. Use the “Now or Later” Technique to Close Faster When closing a deal, instead of asking if they want to move forward, ask when . Say, “Would you prefer to start the contract this month or next month?” This assumes agreement while giving them a sense of autonomy in deciding the timing. 4. Create a False Sense of Exclusivity Make the other party feel like they are choosing between a limited-time deal and a longer-term standard . For example, “I can lock in this lower rate today, or you can decide later, but the terms may change.” This pushes them toward making a decision quickly while feeling like they’re in control of when they act. 5. Use Controlled Open-Ended Questions Instead of asking broad yes/no questions, phrase your negotiations in a way that forces a choice within your set boundaries. For example, instead of saying, “Do you want to renegotiate the contract?” say, “Would you rather adjust the pricing structure or extend the contract length?” This keeps the negotiation within your preferred terms while making them feel like they have a say. 5. The Commitment Principle The commitment principle is a psychological concept stating that people are more likely to follow through on actions that are consistent with their past statements, behaviors, or commitments . Once someone takes a small step in a certain direction , they feel an internal pressure to remain consistent with that decision. This principle is powerful in business negotiations because it helps guide the other party toward agreeing to bigger terms by first securing small, low-risk commitments . Before making a big request, get your counterpart to say yes to smaller, obvious questions first. “Would you agree that efficiency is important?” (Yes.) “Do you think this solution saves time?” (Yes.) These small affirmations create momentum toward agreement on the larger request. How to Use the Commitment Principle in Business Negotiations 1. Get Them to Agree to Something Small First Before discussing major deal terms, start with a minor point they’re likely to agree with, such as, “We both want to make this a long-term success, right?” Once they say yes, they are more inclined to remain consistent and agree to additional points later in the discussion. 2. Use Written or Public Commitments to Lock in Agreements People are more likely to honor a deal if they have written it down or stated it publicly . Instead of just verbally agreeing to a term, have them confirm it in an email or repeat it in front of their team. This small act makes them psychologically invested in following through. 3. Frame Your Offer as an Extension of Their Past Decisions Tie your proposal to something they’ve already committed to . If they previously agreed that quality is their top priority, say, “Since quality is the most important factor for you, this package makes the most sense.” This makes it harder for them to reject your offer without contradicting themselves. 4. Use a Progressive Agreement Strategy to Build Momentum Break your negotiation into small agreements rather than asking for everything at once. Start with, “Can we agree that this timeline makes sense?” then, “Would you be open to discussing pricing options next?” Each small yes makes it harder for them to suddenly say no when it comes to the final deal. 5. Make It Feel Like Their Idea for Stronger Buy-In Guide them toward a commitment by asking leading questions that make them articulate the value of your offer themselves. Instead of saying, “This partnership is a great fit,” ask, “Based on what we’ve discussed, does this partnership align with your goals?” When they affirm, they psychologically commit, making them more likely to follow through. 6. Control the Frame Negotiations aren’t just about numbers—they’re about who controls the frame. If you let the other side dictate the terms, you’re playing by their rules. Instead, reframe the conversation in your favor. Example: If someone says, “That’s too expensive,” don’t defend the price—reframe it. “I understand budget concerns, but wouldn’t you agree that quality and long-term results matter more than just cost?” 7. The Confidence Anchor A confidence anchor is a psychological or physical trigger that instantly puts you in a state of power, certainty, and self-assurance . It’s based on anchoring , a concept in neuro-linguistic programming (NLP) where you associate a specific gesture, word, or object with a peak emotional state. Over time, this trigger automatically recalls that state , helping you stay composed and assertive in high-pressure negotiations. Your brain links emotions to repeated actions —just like a song can bring back memories, a confidence anchor can instantly restore your strongest, most unshakable mindset. When used correctly, this makes you appear calm, in control, and persuasive , even when negotiations become tense. Before walking into a negotiation, spend two minutes in a high-power pose—feet apart, hands on hips, shoulders back. Research by Amy Cuddy at Harvard shows that this simple act boosts confidence and reduces stress hormones, giving you a mental edge before the first word is spoken. How to Use the Confidence Anchor in Business Negotiations 1. Create a Physical Anchor That Triggers Power Before entering a negotiation, repeatedly associate a small, discreet action with moments of high confidence. This could be pressing your thumb and index finger together, adjusting your cuff, or tapping your pen a certain way . Do this every time you feel strong, decisive, and successful. Over time, this simple movement will instantly trigger a confident mindset when you need it most. 2. Use a Power Phrase to Reinforce Certainty Develop a short phrase that you say internally or under your breath before making an important point. It could be something like “I control the pace” , “I bring the value” , or “They need me more than I need them.” Repeating this phrase before speaking trains your brain to associate it with certainty , making your words sound more authoritative and compelling. 3. Anchor Confidence with a Physical Object Keep a specific object —a high-quality pen, a watch, or a certain ring—that you only wear or touch during important business moments . By consistently linking that object to moments of power and success, it becomes a confidence anchor . When you enter a negotiation and see or touch it, your brain immediately recalls previous wins and self-assured moments , putting you in peak form. 4. Mirror a Past Success to Activate a Winning State Before a tough negotiation, visualize a past moment when you dominated a deal or made a powerful decision . Feel what you felt in that moment—your posture, tone, and body language. Now recreate that exact posture and breathing pattern during the negotiation. Your brain will associate this positioning with previous wins , naturally restoring confidence and certainty in your approach. 5. Trigger the Anchor Before Delivering a Key Point When you’re about to make a critical proposal or counteroffer, trigger your confidence anchor (by using your power phrase, adjusting your cuff, or taking a deliberate breath). This forces a pause in the conversation , making you appear more in control while allowing you to reset into a confident state before speaking. The result? Your proposal lands with more weight, conviction, and authority—making it harder for the other side to reject. 8. The Anchoring Bias The anchoring bias is a cognitive bias where people rely too heavily on the first piece of information they receive (the “anchor”) when making decisions. In negotiations, the first number or term introduced often sets the psychological benchmark , influencing all subsequent discussions. By strategically placing the right anchor, you can shape expectations, control the conversation, and steer the deal in your favor . The first number in a negotiation often sets the psychological benchmark. If you’re negotiating salary, pricing, or budget, don’t wait for them to throw out a number. Instead, set an anchor. If they expect to pay $5,000, but you start by mentioning $8,000, you’ve already framed their expectations higher. How to Use the Anchoring Bias in Business Negotiations 1. Be the First to Set the Anchor for Maximum Control Always try to be the first to propose a price, timeline, or contract terms. If you’re selling, start with a higher price than your target so any counteroffer still lands in your preferred range. If you’re buying, set a lower anchor to pull the conversation in your favor . The first number stated will shape the entire negotiation. 2. Use a High Anchor to Make Your Actual Offer Seem More Reasonable If you want to sell something for $10,000, start by referencing $15,000 before revealing your actual price. This makes $10,000 feel like a reasonable or even a discounted deal. High anchors shift expectations so your real offer appears more attractive by comparison. 3. Frame Counteroffers Against an Unrealistic Anchor If the other party sets an unfavorable anchor, counter with an extreme opposite anchor before presenting your actual counteroffer. If they offer $5,000 and you were aiming for $10,000, first say, “We were thinking more in the $15,000 range.” This resets expectations and makes your real target appear moderate. 4. Use Non-Monetary Anchors to Influence Perception Anchors don’t have to be just numbers. You can reference industry standards, competitor pricing, past deals, or expected timelines to shape expectations. Saying, “Our clients typically commit to three-year contracts,” makes a two-year agreement feel like a compromise rather than a demand. 5. Reinforce Your Anchor by Repeating It Once you set an anchor, repeat it in different ways throughout the conversation to solidify it in the other party’s mind. If you’re negotiating a salary and set the anchor at $120,000, casually reference “this six-figure position” multiple times. The more they hear it, the more natural it becomes, making them more likely to accept terms in that range. 9. Pattern Interrupt A pattern interrupt is a psychological technique that disrupts someone’s automatic thought process or behavioral pattern, forcing them to pause, rethink, and become more receptive to new input. This concept is rooted in neuro-linguistic programming (NLP) and is widely used in sales, marketing, leadership, and negotiations to break habitual resistance and shift control in conversations. When people engage in negotiations, they often fall into predictable mental loops , such as: • Reflexively saying “no” to an initial offer • Expecting aggressive back-and-forth bargaining • Holding a rigid position without considering alternatives A pattern interrupt works by breaking these automatic responses, shocking or surprising the other party into a more open and flexible state. Once their mental pattern is disrupted, you gain an opportunity to steer the conversation in your favor . When negotiations start to feel routine, disrupt the pattern. If they keep pushing back with the same excuse, don’t argue—change the subject abruptly. “You keep mentioning budget—let’s put that aside for a second. What’s the real outcome you’re looking for?” This forces them to stop, rethink, and engage differently. How to Use Pattern Interrupts in Business Negotiations 1. Change the Expected Flow of Conversation Most negotiations follow a predictable script where each side expects a standard sequence of offers, counteroffers, and justifications. If you break that script, you force the other party to stop, think, and engage differently. 💡 Example: Instead of opening with a standard proposal, start with a bold or unexpected statement : • Instead of: “We’re asking for $50,000 for this deal.” • Try: “Before we discuss numbers, let’s make sure this deal is actually the right fit for both of us. If it’s not, we won’t waste each other’s time.” This unexpected approach makes the other party more engaged and disarms immediate pushback. 2. Disrupt Default Price Negotiation Responses If the other party automatically rejects your price or demands a discount, use a pattern interrupt to reset the discussion . 💡 Example: When they say, “That’s too expensive,” instead of defending your price, interrupt their pattern with a surprising response: • Instead of: “We can discuss adjusting the price.” • Try: “I completely understand. In fact, some of our best clients said the same thing before they saw the actual impact on their revenue. Let me ask—what exactly are you comparing this to?” By agreeing with them unexpectedly and flipping the focus, you break their reflexive rejection and shift the conversation toward value. 3. Use Humor to Break Tension Negotiations can become rigid and tense , especially when discussing money, contract terms, or deadlines. A well-placed humorous remark can act as a pattern interrupt, resetting the emotional state of the discussion. 💡 Example: • Instead of: “We need better payment terms.” • Try: “Look, I’d love to be in a position where I could say money doesn’t matter, but my accountant keeps sending me angry emails.” A quick, unexpected joke lightens the mood, lowers defenses , and makes the other party more willing to listen. 4. Use Silence Where It’s Not Expected People expect quick responses in negotiations. When you pause for an unusually long time , you disrupt the natural rhythm and create pressure for the other person to fill the silence—often with a concession. 💡 Example: • After making an offer, don’t immediately justify it. Instead, say your number and then go silent. • If the other party expects you to counter their offer, simply wait without responding. Silence forces them to reconsider and often leads to them negotiating against themselves. 5. Reverse the Power Dynamic with a Bold Statement Many negotiations have a built-in power imbalance, with one side feeling like they must “sell” themselves. A pattern interrupt can flip the script and put you in control. 💡 Example: • Instead of: “We’d love to work with you and can adjust our offer.” • Try: “We’re selective about who we work with because we need to make sure this is a great long-term fit for both sides. Let’s see if this makes sense before talking about price.” This unexpected reversal forces the other party to justify why you should work with them rather than the other way around. 6. Change the Setting or Medium of the Discussion If a negotiation is stalling, breaking the physical or digital pattern can reset the dynamic . 💡 Examples: • If a contract discussion is dragging, suggest a walking meeting instead of sitting across a desk. • If email negotiations feel cold and impersonal, suggest a quick video call instead. • If a call is getting tense, suddenly shift the conversation to a lighthearted topic before returning to business. A physical pattern interrupt can be as powerful as a verbal one in changing the energy of the negotiation. 10. The Benjamin Franklin Effect The Benjamin Franklin Effect is a psychological phenomenon where people grow to like someone more after doing them a favor . This runs counter to the common assumption that we do favors for people because we like them —instead, it suggests that we like people because we’ve done favors for them . The idea originates from Benjamin Franklin himself, who once strategically won over a rival by asking to borrow a rare book from him . After the favor was granted and the book was returned with gratitude, the rival became much warmer toward Franklin . Franklin theorized that since the man had done something kind for him, he subconsciously justified the action by convincing himself that he must like Franklin . Want to get someone on your side? Ask them for a small favor. The Benjamin Franklin Effect suggests that people are more likely to support those they’ve already helped. Ask for their advice—“How would you approach this?”—to subtly make them feel invested in your success. How to Use the Benjamin Franklin Effect in Business Negotiations The Benjamin Franklin Effect is a powerful tool in sales, leadership, and corporate deal-making . Here’s how you can apply it strategically: 1. Ask for Small Favors to Build Rapport Instead of immediately offering something in a negotiation, flip the script and ask the other party for a small favor first. This could be: • Requesting their insight or advice on a specific aspect of the deal • Asking for a minor adjustment in a contract before discussing bigger terms • Seeking a small introduction or connection before making your main pitch Once they help you , their subconscious will start to see you as an ally rather than an adversary. 2. Strengthen Business Relationships with Strategic Requests If you’re working on a long-term deal or partnership, small “asks” can create a foundation of goodwill. Examples: • Before a deal is finalized, ask the other side for a simple concession (“Would you mind sending over a rough draft before we proceed?”) • During a partnership, request their expertise on something unrelated to the deal (“Could I get your advice on another project I’m working on?”) • If you’re negotiating rates, start by asking for something easy to grant before tackling the big numbers By granting these minor favors, the other party psychologically aligns themselves with your interests , making them more likely to agree to bigger requests later . 3. Disarm Difficult Opponents If you’re dealing with a skeptical or hostile party, the Franklin Effect can be used to break resistance . Instead of confronting them aggressively, ask them to share knowledge, give their opinion, or help you understand their side . Examples: • “You’ve been in this industry longer than I have. How would you handle this challenge?” • “I really respect your expertise—could you clarify something for me before we move forward?” • “I’m trying to improve my approach to X—what’s your take on it?” Even a tough negotiator will subconsciously begin to warm up to you because their brain starts rationalizing, “I helped this person—I must like them.” 4. Increase Customer Loyalty Instead of just offering perks or incentives to your customers, ask them for a favor to increase their attachment to your brand. • Requesting feedback on a product • Asking them to test a beta feature • Encouraging them to participate in a brand poll or survey • Having them refer a friend (people who refer are more loyal customers because they’ve invested in you) Customers who do small favors for your company will unconsciously justify their loyalty and become more committed to your brand . 5. Use It in Leadership and Team Dynamics Managers and executives can apply this principle to build stronger teams and increase employee engagement . • Instead of micromanaging, ask employees for help with small leadership decisions • Seek input on a minor policy change before rolling it out • Request a small favor from a disengaged employee to bring them back into the fold People who invest time and effort in helping you will naturally feel more connected and loyal to you as a leader. Real-World Example: "The $10,000 Pause" A friend of mine once negotiated a five-figure contract. The moment the other side made their offer, he stayed silent, kept a neutral expression, and took a sip of coffee. Ten seconds passed—then twenty. The tension built. Finally, the other side cracked and said, “We can actually do $10,000 more.” All because he let the silence do the work. Final Thoughts Negotiation is not about aggression—it’s about control, perception, and influence. When you understand the psychological triggers that drive human behavior, you can steer conversations with confidence. Whether you’re closing deals, leading a team, or making high-stakes decisions, these mentalism techniques put you in control. And if you want to see these principles in action, Christopher Grace brings them to life at corporate events, showing professionals how to use influence, psychology, and perception to win any negotiation. Want to learn more? Let’s talk. www.christophergracelive.com bookings@christophergracelive.com Read this article on our LinkedIn Newsletter. Just click the icon below:

The ROI of Wonder: Why Hiring a Mentalist is an Investment in Your Event’s Success Imagine this: It’s the closing hour of your corporate event. Your guests are mingling, clutching the last cups of coffee, and preparing to leave. Suddenly, the crowd erupts into laughter and gasps. A performer on stage is reading minds, predicting choices, and turning ordinary moments into extraordinary memories. People leave buzzing, sharing their amazement, and, most importantly, remembering your event. This isn’t just a feel-good story. Corporate events are no small expense. From venue rentals to catering and technology, every dollar counts. But entertainment, especially the right kind , can turn your event into a standout success. Let’s explore why hiring a mentalist is not just an addition to your budget but an investment in your event’s ultimate success. What Is the ROI of Event Entertainment? ROI in events is measured by: Engagement : Did your guests actively participate? Memorability : Will they remember this event six months from now? Brand Impact : Did the event enhance your brand image or message? Business Outcomes : Did it drive leads, strengthen relationships, or inspire action? Hiring a mentalist directly impacts these metrics, creating experiences that engage, resonate, and drive outcomes. Mentalism: The WOW Factor That Works & Why you should Hire a Mentalist for your next Corporate Event! Mentalism isn’t just entertainment; it’s an interactive experience that leaves audiences in awe. Unlike traditional entertainment, such as live bands or keynote speakers, mentalists involve the audience in their performance. Why does this matter? Audience Engagement : People don’t sit passively. They participate, laugh, and wonder. Tailored Impact : Mentalists can customize their performance to align with your event’s theme, brand, or goals. Buzz Creation : The water-cooler conversations and social media posts start instantly. The Numbers Don’t Lie: Mentalism vs. Traditional Entertainment Let’s compare how mentalism stacks up against traditional event entertainment: Metric Traditional Entertainment Mentalism Engagement Moderate (50%) High (85-90%) Memorability Moderate Very High Customization Potential Low High Social Media Buzz Low High Case Studies: Proven Success of Mentalism Case Study 1: Boosting Brand Awareness at a Product Launch Scenario: A tech company hired a mentalist to unveil a new product. Using personalized illusions, the mentalist incorporated product features into the act, leaving attendees in awe. Results: Engagement : 90% audience participation Social Media Impressions : 50,000 within 24 hours Sales Leads : 30% increase in inquiries post-event Case Study 2: Energizing Employee Morale at a Corporate Retreat Scenario: A financial firm invited a mentalist to close their annual retreat with a performance focused on teamwork and creativity. Results: Employee Satisfaction : Scores rose by 20% in post-retreat surveys Team Retention : Improved by 15% within six months Visualizing ROI Here’s a quick comparison of key ROI metrics for events before and after incorporating mentalism: Metric Before Mentalism After Mentalism Audience Engagement 60% 90% Social Media Impressions 15,000 50,000 Event Satisfaction Scores 75% 95% The Science of Wonder: Why It Matters Why is “wonder” so powerful? Neuroscientists explain that awe triggers dopamine release, leaving people feeling inspired and connected. Key Insights: Memory Retention : People are more likely to remember messages delivered during emotionally heightened states. Relationship Building : Shared moments of awe foster stronger connections among attendees. “Mentalism taps into something deeply human—the desire to experience the extraordinary,” says event planner Julia Fernandez. “We saw a clear uptick in engagement and post-event survey scores. People loved the interactive element.” – Michael Tang, Event Manager “The mentalist tied our product messaging into their act so seamlessly. It felt like magic—because it was!” – Rebecca Lee, Brand Strategist Why Mentalism Is Perfect for Every Event Trade Shows : Draw traffic to your booth and intrigue potential clients. Corporate Retreats : Reinforce teamwork and inspire creativity. Private Parties : Create unforgettable moments for your guests. Product Launches : Tie wonder and excitement to your brand. Conclusion: Invest in Wonder Hiring a mentalist isn’t just a splurge; it’s a strategic investment in your event’s success. It’s about creating moments that matter, experiences that resonate, and memories that last. So, the next time you’re planning an event, choose entertainment that delivers true ROI— the ROI of wonder . Agent 86 Magic Productions, LLC. Corporate Mentalist Christopher Grace www.christophergracelive.com bookings@christophergracelive.com www.eventequation.com

Planning a corporate event is like preparing for a rocket launch. You can have the most sophisticated setup, the perfect speakers, and an incredible venue, but without hype, your event could fizzle instead of soar. The good news? Creating excitement in just 30 days is not only possible—it’s easier than you think. Here’s a step-by-step guide, packed with actionable strategies (and a sprinkle of humor), to ensure your event becomes the talk of the town. Week 1: Lay the Groundwork Before you start shouting from the rooftops, you need a plan. Here’s how to set the foundation: 1. Define Your Event’s “Why” Why should people care about this event? Is it a groundbreaking product launch, a team-building extravaganza, or an inspiring leadership summit? Pro Tip: Your “why” is your hook. Make it clear and compelling. 2. Create a Strong Visual Identity Invest in professional graphics and branding. A slick logo, consistent color palette, and branded templates can make your event look legit before it even happens. Deliverables: - Event logo - Branded social media templates - Email headers 3. Set Up Your Online Presence Create dedicated event pages on your website, social media profiles, and an event hashtag (#YourEventName). Ensure your audience has a digital hub to find information and updates. Platforms: - Website landing page - LinkedIn event - Facebook page - Eventbrite or similar platforms Week 2: Start the Buzz This is where the fun begins. You’ve laid the groundwork; now it’s time to build momentum. 4. Announce With a Bang Your announcement sets the tone. Use a professionally produced video or a captivating graphic to make your big reveal. Checklist: - Post the announcement on all social platforms. - Send a teaser email to your mailing list. - Use LinkedIn ads to target your audience. 5. Tap Into Your Internal Networks Get your employees, partners, and stakeholders hyped. Encourage them to share event details with their networks. Pro Tip: Offer an incentive for internal shares, like exclusive early access or event perks. 6. Leverage Social Media’s Power Focus on platforms where your audience hangs out. For corporate events, LinkedIn is king, but don’t underestimate Instagram, Facebook, or Twitter. Social Media Tricks: - Teasers: Share sneak peeks of speakers, behind-the-scenes footage, or event prep. - Countdowns: Use Instagram or Facebook Stories to count down to the big day. - Polls and Q&A: Engage your audience with interactive features. Week 3: Amp It Up Now that the buzz has started, it’s time to turn up the volume. 7. Partner With Influencers Corporate influencers and thought leaders can amplify your event’s reach. Identify key people in your industry who align with your event’s goals. Tips: - Offer influencers free tickets or VIP access. - Provide them with branded content to share. - Have them go live or post stories about your event. 8. Email Campaigns That Convert Your email list is one of your most valuable assets. Use it wisely. Campaign Types: - Reminder emails: “Don’t miss out!” - Exclusive previews: “Here’s a sneak peek of what’s coming.” - Value-driven emails: Highlight why attending will benefit them. 9. Create Shareable Content Give your audience content they want to share, like inspirational quotes from keynote speakers, GIFs, or behind-the-scenes videos. Pro Tip: Design everything with mobile users in mind. Over 70% of event-related content is viewed on smartphones. Week 4: Build FOMO The finish line is in sight. It’s time to create a sense of urgency and exclusivity. 10. Limited-Time Offers Nothing gets people moving like a deadline. Create time-sensitive discounts or early bird pricing to drive ticket sales. Examples: - “Early bird pricing ends in 24 hours!” - “First 50 attendees get VIP access.” 11. Social Proof Is Everything Showcase who’s already attending. Share testimonials, attendee shoutouts, or even screenshots of registrations. 12. Live Previews Host a live Q&A or behind-the-scenes look at the event setup. Use Instagram Live, LinkedIn Live, or Facebook Live to engage your audience in real-time. Pro Tips: - Keep it short (10-15 minutes). - Highlight key benefits and what attendees can expect. Day of the Event: Seal the Deal Your pre-event hype has built anticipation. Now, make sure the experience lives up to it. 13. Welcome Guests With a Bang First impressions matter. Have greeters, entertainment (like a mentalist!), or even live music to set the tone as soon as guests arrive. 14. Maximize Social Media Engagement Encourage attendees to share their experiences with your hashtag. Have a social media wall displaying posts in real-time to keep the buzz alive. 15. Capture Content for Future Hype Hire a professional photographer or videographer to document the event. This content will fuel your marketing efforts for months to come. Wrapping It Up: The 30-Day Hype Checklist Here’s your streamlined roadmap to success: 1. Week 1: Lay the groundwork with branding, a landing page, and event hashtag. 2. Week 2: Announce your event with teasers and start engaging on social media. 3. Week 3: Leverage influencers, email campaigns, and shareable content. 4. Week 4: Create urgency with limited-time offers and live previews. 5. Event Day: Deliver on the hype with an unforgettable experience. Final Thoughts: Building hype isn’t rocket science, but it does take effort. Follow this 30-day plan, and your event won’t just be an event—it’ll be *the* event everyone’s talking about. Need someone to help create that buzz? You know where to find me. The Event Equation © www.eventequation.com Read this Article on our LinkedIn Newsletter

Interactive Corporate Entertainment Ideas to Keep Guests Engaged In the sprawling universe of corporate events, from the intimate networking mixers to large-scale galas, one question looms large: How do you keep guests genuinely engaged? It’s a mystery that challenges even the most seasoned event planners. After all, the modern audience is harder to impress than ever, their attention spans fragmented by the constant pull of digital distractions. Yet, amidst this landscape, interactive entertainment has emerged as the antidote—a way to turn passive observers into active participants. In this article, we explore how interactive entertainment ideas can elevate your corporate events, from conferences to trade shows and team-building retreats. With professional insights and practical examples, we’ll guide you through creating experiences that leave a lasting impression. Why Interactive Entertainment Matters The essence of interactive entertainment lies in its ability to forge connections. Unlike traditional performances that place the audience in a passive role, interactive experiences invite them to engage, contribute, and co-create. This involvement amplifies emotional investment, transforming the entertainment from a fleeting moment to a memorable highlight. For corporate events, the benefits are manifold: Increased Engagement: Active participation keeps attendees focused and involved. Fosters Networking: Interactive elements encourage collaboration and conversation. Enhances Brand Recall: Memorable experiences create stronger associations with your brand or message. Breaks Monotony: Interactive entertainment injects energy into otherwise static environments like conferences. Now, let’s delve into some of the most effective ideas to captivate your guests. 1. Interactive Mentalism and Mind Reading Imagine an audience member’s astonished face as a mentalist reveals their innermost thoughts or predicts their next move. Mentalists like Christopher Grace elevate interactive corporate entertainment to an art form by blending psychology, showmanship, and comedy. These performances go beyond mere tricks; they create shared moments of amazement and wonder. Why It Works: - Mentalism & Mind Reading engages both individuals and the entire group itself. - Performances can be tailored to reflect the company’s values, themes or message. - It’s versatile, fitting for intimate dinners, large conferences, banquets, cocktail events, and even small private parties with much less people. How to Incorporate: Book a mentalist for: Ice-breaking moments during networking events. Headline performances at company galas. Interactive Entertainment in booths at trade shows to draw crowds and obtain leads. 2. Game & Trivia Experiences From trivia competitions to augmented reality treasure hunts, games and puzzles are a surefire way to engage attendees. These activities tap into our innate love for challenges and rewards, making events more dynamic and participatory. Examples: Trivia Nights: Create a quiz tailored to your industry or company history. Scavenger Hunts: Incorporate AR technology to make the experience immersive. Escape Rooms: Bring portable escape room setups to challenge teams on problem-solving. Benefits: - Encourages teamwork and collaboration. - Customizable to fit the theme of your event. - Appeals to a wide range of personalities. 3. Live Polling and Q&A Sessions Engage audiences during conferences or presentations with live polling tools like Slido or Mentimeter. These platforms allow attendees to vote, ask questions, or provide feedback in real-time, creating a two-way dialogue. Why It Works: - Keeps the audience attentive and invested. - Provides valuable insights and data for organizers. - Allows shy attendees to participate anonymously. Implementation Tips: - Use polls to break the ice or gauge opinions. - Include Q&A sessions to make keynotes more interactive. - Display results live on screen to spark discussions. 4. Interactive Culinary Experiences Food is a universal language, and interactive culinary activities turn dining into an experience. From DIY cocktail stations to live cooking demonstrations, these activities are as engaging as they are delicious. Ideas: Cooking Classes: Guests learn to prepare a signature dish alongside a professional chef. Tasting Journeys: Host guided wine or whiskey tastings with storytelling elements. Custom Food Stations: Let attendees build their own gourmet pizzas or ice cream sundaes. Why It Resonates: - Appeals to the senses, creating a multisensory experience. - Encourages mingling as guests bond over shared activities. - Adds a touch of luxury and personalization. 5. Photo and Video Booths with a Twist Traditional photo booths have evolved into creative playgrounds. Add augmented reality elements, 360-degree cameras, or instant GIF creation to give attendees something to remember and share. Enhancements: Thematic Props: Reflect your event’s theme or brand. Interactive Backdrops: Use green screens for customizable digital settings. Live Streaming: Broadcast the booth feed onto event screens or social media. Benefits: - Generates shareable content, amplifying your event’s reach. - Appeals to both individuals and groups. - Offers a branded takeaway that extends the event’s memory. 6. Team-Building Through Play Interactive games and challenges are perfect for fostering team spirit during corporate retreats or training sessions. Activities like giant Jenga, trivia contests, or collaborative art projects can inject energy into your agenda. Examples: Themed Trivia: Focus on company milestones or pop culture. Building Challenges: Teams construct structures or models under time constraints. Interactive Storytelling: Groups create and present mini-skits or narratives. Why It Works: - Encourages creativity and communication. - Provides a fun break from formal sessions. - Reinforces camaraderie among colleagues. 7. AR and VR Experiences Augmented and virtual reality technologies are no longer the domain of tech expos alone. They’ve found their way into corporate events, offering immersive experiences that captivate even the most jaded attendees. Applications: Virtual Tours: Showcase facilities, products, or company history. Gaming Zones: Set up VR games for a competitive edge. Interactive Demos: Use AR to let attendees explore complex concepts or designs. Advantages: - Highly memorable and cutting-edge. - Appeals to tech-savvy audiences. - Versatile across industries and event types. 8. Customized Performances Artists and entertainers who can tailor their performances to align with your company’s vision add a personal touch. Whether it’s a spoken-word poet crafting verses based on your values or an improv troupe acting out office scenarios, customized acts resonate deeply. Examples: Improv Comedy: Lighthearted sketches that incorporate audience suggestions. Personalized Songs: Live musicians crafting tunes on the spot. Branded Magic & Mind Reading Shows: Mentalists and Magicians integrating corporate themes into their acts. Benefits: - Reinforces brand identity. - Makes attendees feel acknowledged and involved. - Creates a unique experience that stands out. 9. Wellness and Mindfulness Activities Modern audiences appreciate wellness-focused elements at events. Guided yoga sessions, meditation breaks, or interactive wellness workshops offer attendees a chance to recharge. Examples: Mindfulness Corners: Quiet spaces with guided meditations. Interactive Wellness Booths: Experts offering mini sessions on relaxation techniques. Fitness Challenges: Game activities like step competitions. Why It Matters: - Demonstrates care for attendees’ well-being. - Balances high-energy activities with restorative moments. - Aligns with growing trends in corporate wellness. 10. Audience-Driven Storytelling Storytelling is one of the oldest and most compelling forms of entertainment. By involving the audience, you create a shared narrative that’s both engaging and memorable. Techniques: Live Polling: Let attendees influence the direction of a story in real-time. Interactive Theater: Actors weave audience contributions into their performance. Collaborative Art Projects: Guests contribute to a collective piece that tells a story. Why It Works: - Appeals to universal human experiences. - Creates a sense of ownership and involvement. - Builds emotional connections among attendees. Conclusion: Elevate Your Event with Interactive Entertainment In the world of interactive corporate events, engagement is the currency of success. Interactive entertainment provides the tools to captivate, inspire, and connect with your audience on a deeper level. From the personalized mystique of mentalism to the immersive possibilities of AR and VR, these ideas cater to diverse tastes while reinforcing your event’s purpose. As you plan your next event, remember: the best experiences aren’t just seen; they’re felt. And interactive entertainment is the bridge that turns attendees into participants, ensuring your event leaves a lasting legacy. The Event Equation © www.eventequation.com

A complete breakdown on how to book unforgettable corporate entertainment Booking entertainment for a corporate event can make or break the experience for your guests. The right act can create unforgettable memories, while the wrong choice can leave attendees disengaged and unimpressed. To ensure your entertainment selection is on point, follow this ultimate checklist for booking corporate entertainment. Whether you're planning an annual banquet, trade show, or team-building retreat, this guide will help you make the right decisions. Unique Corporate Entertainment Ideas & Information 1. Define Your Event Goals Before you dive into entertainment options, take a step back and consider what you want to achieve with your event. Questions to Ask: Is the entertainment meant to educate, entertain, or inspire? Are you aiming to impress clients, reward employees, or both? How does the entertainment fit into the overall event theme or objectives? When your goals are clear, you can choose an act that aligns perfectly with your vision. 2. Know Your Audience Your audience should be the centerpiece of your decision-making process. Tailoring entertainment to your guests' interests and preferences ensures a more engaging experience. How to Understand Your Audience: Demographics: Consider factors like age, profession, and cultural background. Interests: Are your attendees more likely to enjoy a high-energy act or a sophisticated performance? Feedback: If this isn’t your first event, review feedback from past events to see what worked. 3. Set a Realistic Budget Entertainment can range from affordable local performers to high-profile acts with hefty price tags. Establishing a clear budget upfront will save time and help narrow your options. Budgeting Tips: Allocate a specific portion of your overall event budget to entertainment. Factor in additional costs like travel, lodging, and technical requirements for the performer. Don’t sacrifice quality for cost—the right act is worth the investment. 4. Research Performers Thoroughly Not all entertainers are created equal. Researching performers ensures you’re booking someone with the experience and skills to captivate your audience. Where to Look: Online Reviews: Check testimonials on their website, Google, or social media. Videos: Watch clips of their performances to gauge their style and energy. References: Request recommendations or references from previous clients. 5. Match Entertainment to the Event Theme A seamless integration of entertainment into your event’s theme elevates the entire experience. Examples: Formal Events: Consider a sophisticated mentalist, jazz band, or keynote speaker. Team-Building Events: Interactive entertainment like improv comedy or escape rooms can foster connection. Trade Shows: High-energy acts that draw crowds, such as magicians or illusionists, work well. 6. Confirm Technical Requirements Every act has specific technical needs, from audio-visual equipment to stage dimensions. Addressing these requirements early avoids last-minute complications. Key Considerations: Does the venue have adequate lighting and sound equipment? Is there a stage, or does one need to be set up? Will the performer need special accommodations, like a projector or extra microphones? 7. Book Early The best entertainers are in high demand, especially during peak seasons for corporate events. Booking well in advance secures your preferred act and gives you ample time to prepare. How Early to Book: High-Profile Acts: 6-12 months in advance. Local Talent: 3-6 months in advance. Last-Minute Events: Be prepared to compromise on availability or budget. 8. Review Contracts Carefully A clear and detailed contract protects both you and the entertainer. Make sure you understand all terms before signing. Key Elements to Look For: Performance duration and schedule. Payment terms and cancellation policies. Specific technical or logistical requirements. Clauses addressing unforeseen circumstances (e.g., illness or travel delays). 9. Plan the Schedule Around the Entertainment The timing of your entertainment can significantly impact its effectiveness. Plan your event schedule to maximize engagement. Scheduling Tips: Place entertainment during peak energy moments, such as after dinner or during breaks. Avoid scheduling the act too late in the evening when guests might be fatigued. Incorporate brief transitions to build anticipation for the performance. 10. Promote the Entertainment Excitement builds anticipation. Use your event marketing to highlight the entertainer and generate buzz among attendees. Promotional Ideas: Include teasers in invitations or emails. Share clips or images of the performer on social media. Use the entertainer’s name and act as part of your event branding. 11. Prepare for Contingencies Even with the best planning, unexpected issues can arise. Having backup plans ensures your event stays on track. Examples: Weather: If your event is outdoors, have an indoor backup plan. Technical Issues: Test all equipment beforehand and have a technician on standby. Performer Delays: Plan a filler activity or extended break to cover any gaps. 12. Gather Feedback Post-Event Feedback helps you measure success and plan future events more effectively. How to Gather Feedback: Surveys: Send out post-event surveys to attendees. Conversations: Ask guests for their thoughts during or after the event. Analytics: Review social media engagement or attendee participation metrics. Conclusion Booking corporate entertainment is a critical part of creating an event that stands out. By following this checklist, you can confidently select an act that aligns with your goals, engages your audience, and leaves a lasting impression. From setting a budget to promoting the act, each step ensures a seamless and successful event experience. Ready to make your next corporate event unforgettable? Consider booking an experienced mentalist or interactive performer who can captivate your audience and elevate the entire experience. Read this Article on our LinkedIn Newsletter: Click the link below!

A Deep Dive into Corporate Performance & Entertainment Success The Power of Preparation, Performance, and Precision in Corporate Mentalism When it comes to corporate entertainment, success is not just about the performance itself. It’s about understanding your audience, crafting a tailor-made experience, and ensuring every interaction leaves a lasting impression. Corporate Mentalist Christopher Grace has spent over 25 years perfecting his craft, combining behavioral psychology, marketing strategies, and unparalleled showmanship to deliver transformative corporate performances. This case study delves into how Christopher Grace creates unforgettable events by exploring the work he puts in before, during, and after each show. Phase 1: Preparation — Understanding the Client’s Vision The foundation of any successful event starts with understanding the client’s goals. Christopher Grace approaches every corporate performance as a collaborative project, prioritizing clarity and alignment from the outset. He begins by engaging in an in-depth consultation with the event organizers, asking questions like: - What message or theme is central to your event? Is this essential to incorporate into the performance? - Who is the audience, and what motivates them? Will this be for employees and staff? Clients, family of staff, executives? How big is the audience going to be? Smaller audiences set up a little differently than larger ones. Getting as much info as possible allows for Christopher to make the best possible set up for your events success. - Are there specific moments or milestones you want highlighted? If so, be as detailed as possible so Chris can build those elements into his long-standing demonstrations seamlessly. Is Customization Necessary? Christopher Grace’s shows are designed to captivate and amaze any audience, drawing on over 25 years of experience and global acclaim for their impact and originality. His performances are meticulously crafted, tested, and proven to deliver unforgettable experiences without needing additional customization. However, customization offers a unique opportunity for clients to add a personal touch that aligns the show with their event’s goals, themes, or messaging. This optional enhancement isn’t about making the show better—it’s about making it uniquely theirs, seamlessly integrating their vision into an already extraordinary performance. For more details please click the button below: For Example: A recent performance for a multinational tech firm launching a new product. The company wanted to foster excitement, build team camaraderie, and subtly underscore their innovation-driven culture. Christopher didn’t just take these goals at face value—he analyzed the brand, spoke with executives, staff and their clients, and reviewed marketing materials to ensure his performance aligned with their identity. Example : During preparation, Christopher connected with the client’s HR and marketing teams to gain insights into the company’s culture. He incorporated subtle references to the product’s features, even designing a mind reading routine where the product name unexpectedly was revealed during the show, creating a jaw-dropping moment that tied entertainment to branding. Added Below is a Proposal of Several Custom Designed Routines for a Company Exploring Personalized entertainment at their upcoming trade show: All Concepts Listed Above are the intellectual property of Christopher Grace and Agent 86 Magic Productions, LLC. Phase 2: Pre-Show — Setting the Stage for Success Christopher Grace’s work doesn’t begin when the audience takes their seats. The pre-show phase is where he lays the groundwork for an unforgettable experience. This phase involves: The Map Shown in this Image Was Custom Made By Christopher to Display the Reach and Coverage of the Company's Services and Programs 1. Audience Profiling: Christopher uses some subtle behavioral psychology techniques to gauge the audience’s energy and engagement level. He often mingles with attendees during networking sessions or cocktail hours, picking up on subtle cues to tailor his performance in real-time. During this time, he will break the ice with guests by performing some smaller, quick demonstrations of up-close mind reading and mentlaism. Allowing attendees to be more relaxed, excited and more incline to volunteer in the show with the understanding that they won't be embarrassed in any way. Strolling Mind Reading Prior to a Full Corporate Performance 2. Customizing Content: Every show includes a mix of mentalism, storytelling, and interactive elements designed specifically for that audience. For instance, at a recent financial services event, Christopher incorporated some industry jargon and humorous anecdotes about market volatility, making the content relatable and engaging. Without pulling from the impossible demonstrations on stage. 3. Building Anticipation: Pre-show teasers are a hallmark of Christopher’s strategy. He works with the client to distribute hints about his performance, such as cryptic emails or playful videos. By the time the show begins, the audience is already buzzing with curiosity. A Teaser Promo For An Awards Banquet Scenario : Before a major corporate retreat, Christopher sent personalized puzzles to attendees with clues about the upcoming show. The puzzles created a shared sense of anticipation and became an icebreaker during the event, aligning perfectly with the retreat’s goal of fostering collaboration. A Puzzle Designed By Christopher Grace for an Trade Show Event Phase 3: The Show — Delivering the Impossible When Christopher Grace takes the stage, the magic truly begins. His performances are a masterclass in audience engagement, combining: 1. Behavioral Insights : Christopher leverages his understanding of human psychology to connect with every individual in the room. He uses micro expressions, body language, and verbal cues to create moments that feel deeply personal and impossible. 2. Interactive Storytelling: Every trick is woven into a narrative that resonates with the audience. For a healthcare company’s annual gala, he performed a mind-reading routine that highlighted the importance of empathy in patient care, leaving attendees inspired. 3. Seamless Execution: Years of experience have honed Christopher’s ability to adapt on the fly. Whether he’s working with a high-energy sales team or a reserved group of executives, he knows how to modulate his tone and approach to suit the audience. Example : During a performance for the Mott Corporation in Connecticut, Christopher invited the CEO, Boris Levin on stage to recall his all-time favorite book on business. To his surprise, Christopher removed a copy of " Good to Great" by Jim Collins , the exact book Boris was merely thinking of! The following routine with the book ended with a page chosen by Boris vanishing from the book and found in a sealed envelope that was handed to an audience member at the start of the show! Phase 4: Post-Show — Leaving a Lasting Impression The impact of a Christopher Grace performance doesn’t end when the applause dies down. His post-show strategy ensures the client and audience continue to benefit long after the event: 1. Follow-Up Engagement: Christopher often provides personalized follow-up messages, thanking attendees and offering exclusive insights into his methods. This reinforces the connection and keeps the experience top-of-mind. 2. Feedback Loops: He actively seeks feedback from clients, not just on the performance but on how it aligned with their broader goals. This information is invaluable for refining future shows. 3. Ongoing Impact: Many clients report that Christopher’s performances become a talking point within their organizations. For example, after a show for a consulting firm in Chicago, team members began incorporating elements of his psychology-based insights into their own work. Example : Following a performance for a sales team, Christopher hosted a short workshop on building rapport using body language and mirroring techniques. The client noted a measurable improvement in sales interactions in the months that followed, directly attributing the boost to Christopher’s teachings. Conclusion: The Client-Centric Approach to Corporate Entertainment Christopher Grace’s success as a mentalist lies in his unwavering focus on the client’s needs and their overall experience. By investing time and energy into every phase of the process—from preparation to post-show—he ensures that his performances are not just entertaining but also deeply impactful. For clients, the value of hiring Christopher goes beyond the wow factor; it’s about creating a shared experience that inspires, unites, and elevates their organization. This is how a mentalism performance by Christopher Grace operates and what you can expect if you add his services to your next corporate event. For More Information on how to book Christopher Grace: E-Mail: bookings@christophergracelive.com Visit: www.christophergracelive.com Call: 1-857-526-6246 Read this Article on LinkedIn

Full Disclosure:  I am listed and active on these performer websites. I have been for over a decade on one and about as long as others. The points in this article are my opinion as a long-time paid user. The Hidden Costs Sites Like The Bash and GigSalad: Why Performers and Clients Both Lose Over the last 10-15 years gig sites like The Bash (formerly GigMasters,) GigSalad, Bark and others have revolutionized how people book live entertainment. They provide an accessible marketplace where clients can browse and book entertainers for all types of events. At first glance, these platforms seem like a win-win: clients get to compare options and performers have a centralized place to find work. However, the reality for entertainers and performers is often less than ideal. These platforms encourage price shopping and favor the lowest bidder, creating challenges that hurt both seasoned professionals and the industry as a whole. In this article, we’ll explore why the structure of these gig sites can harm entertainers, how price shopping devalues live entertainment, and why clients who book the cheapest options often walk away disappointed. We’ll also break down typical pricing for performers (specifically magicians and mentalists,) explain why professionals ask for your budget, and discuss how undercutting prices hurts the industry and individual performers alike. Price Shopping: The Industry’s Silent Killer Gig sites inherently promote price shopping. With listings presented side by side, clients often focus on finding the “best deal.” While this may work for purchasing a commodity, entertainment is not a commodity—it’s an experience. The lowest-priced option might seem like a bargain at first, but live entertainment requires skill that often takes years or decades to master, preparation, and professionalism, all of which come with a price tag. You're not paying just for the event, but the experience and level of quality provided. When clients book the cheapest performer, they often end up disappointed. The performer may lack the experience, equipment, or polish necessary to deliver a top-tier experience. They may not be able to accommodate or quickly adjust the event if parameters change or if something pops up unexpectedly. They may not be able to quickly, calmly and professionally handle these situations and can sour clients on the idea of booking live entertainment altogether, creating a ripple effect that impacts the entire industry. For seasoned performers, competing on price alone becomes unsustainable. Professional entertainers invest years into honing their craft, purchasing high-quality props, and delivering consistent, high-value performances. When clients focus solely on cost, it undermines the hard work and dedication that professionals bring to the table. Membership Costs and Pay-to-Play Models Gig sites are structured to profit from performers rather than invest in their success. Performers pay often expensive membership fees, and the platforms often offer additional upgrades for “featured” or “priority” listings. These costs can add up quickly, especially for performers who are just starting out and are not getting that much work. Meanwhile, the resources provided by these platforms often fall short, leaving entertainers to fend for themselves in a highly competitive marketplace. We have the ability to add videos, images, bio and a simple pricing structure but direct contact to the performer is often complicated or very difficult. This model creates a race to the bottom. Performers who are desperate for gigs may lower their rates to remain competitive and get the work, even if it means earning less than what their skillset is worth. Over time, this devalues the industry as a whole and creates unrealistic client expectations about what live entertainment should cost. These are private companies and can do what they want regarding their prices and options. Nobody is forcing performers to be listed on these sites. However, putting a focus on both the client AND the performer will benefit everyone including the trust in the company in question. Understanding Performer Pricing One way to combat the devaluation of live entertainment is to educate clients about typical pricing structures. Here’s a general breakdown of what clients can expect to pay for magicians and mentalists, though similar ranges apply to other types of performers: - Children/ Family Events  (e.g., birthday parties): $350 - $1,000 depending on the location, add-ons, specific requests, and duration of the performance. - Adult Parties  (e.g., small company parties, adult birthdays, anniversaries, holiday events, etc.): $500 - $3,000+, depending on the complexity of the event. Strolling entertainment typically  starts at $500 per hour, while full shows or a combination of services can cost anywhere from $1,000 to $3,000 or higher. - Corporate Events:  Prices vary significantly based on the scope of the event, but high-quality performers generally charge $1,500 - $5,000+ for tailored performances. Some do charge significantly more. The best way to find what works best for you is to do your research on the individual via their personal websites, social media, and reviews and/or references from previous events. These numbers reflect the value that professionals bring to an event. Factors such as travel, customization, and equipment also influence pricing, and performers often tailor their services to meet a client’s specific needs. Why Performers Will Often Ask for Your Budget When a performer asks for your budget, it’s not about trying to squeeze the maximum amount of money out of you. Instead, it’s about tailoring a program that fits within your budget limits while ensuring a high-quality experience. Please Note:  ALL performers create and offer their own set prices and fees. Some performers like myself keep a range of fees in order to further customize an event for the client. For example: (specifically for magicians and mentalists) - A client with a $2,000 budget may focus on a high-impact, 60-minute show or strolling entertainment for 1 to 2 hours. Some performers may offer a combination of services. - A $500 budget could be great for an hour of strolling at a cocktail party or before a corporate dinner. For family events, a children's birthday party could get a really great magic show. Providing a clear budget upfront helps the performer structure their offerings in a way that aligns with your vision. This collaborative approach ensures that both parties walk away satisfied. The Harm of Undercutting Fees Beginner or amateur performers often charge lower rates to gain experience, which is entirely reasonable. However, when seasoned professionals feel pressured to lower their fees to compete with less experienced performers, it creates a race to the bottom that hurts everyone. Here’s why undercutting is harmful: 1. Devalues the Industry: When clients see low rates as the norm, they’re less willing to pay fair prices for experienced professional, which forces them to either decline the gig or undercut their own price to get the job. Either way, someone loses. 2. Unsustainable for Performers:  Low rates often don’t cover the costs of travel, props, and preparation, forcing performers to work longer hours for less money. The show doesn't start on the stage. The preparation and commitment to professional - polished events starts the second the event is booked. 3.  Damages Client Expectations:  Clients who book cheap performers and receive subpar experiences may lose trust in the value of live entertainment. Remember you get what you pay for. 4. Stunts Professional Growth:  Beginners who consistently undercut prices may struggle to raise their rates later, limiting their long-term earning potential. This will also eventually create a negative mindset around getting jobs as a whole. Performers who charge fair rates not only sustain their own businesses but also contribute to the overall health and reputation of the live entertainment industry. There are thousands of reputable performers all over the country whose fulltime job is performing. They make it a point of pride to provide the best possible Experience and offer a rate that matches their skill and works best for each client. Be wary of "pros" who constantly cut down their price just to get the job. When you get the cheapest option you often sacrifice quality! Why Clients Should Avoid the Cheapest Option When clients book the cheapest option, they often prioritize cost over quality. While it’s tempting to save a few dollars, this approach can backfire in several ways: -  Inconsistent Quality:  Lower-priced performers may lack the experience needed to adapt to unexpected challenges or engage diverse audiences. Would you rather get a quality product from Apple, or a no-name one from Temu? - Limited Resources:  Budget performers often can’t afford high-quality equipment, professional-grade props, which can impact the overall experience. You may see a repetition of material and not much originality in less-experience performers. - Missed Opportunities: A lackluster performance can leave guests unimpressed, undermining the value of the event and making clients hesitant to book live entertainment again. By investing in seasoned professionals, clients ensure a memorable and impactful experience that reflects well on their event. Zero Barrier to Entry and Its Impact One significant drawback of gig sites is their open-door policy, allowing virtually anyone to join with little to no screening or qualifications required. While this inclusivity can appear advantageous and great for beginners, it often hurts the industry by flooding the market with inexperienced performers who may not deliver professional-grade experiences. This influx of unvetted talent creates inconsistencies in quality and can lead to negative client experiences, which in turn damages the reputation of live entertainment as a whole. Seasoned professionals who have invested years honing their craft are forced to compete with newcomers who may offer lower prices simply to secure gigs. In securing these jobs they bring nothing new to the table. This undercuts the value of experienced performers and again fosters a race-to-the-bottom mentality, where price often trumps quality. Additionally, clients who book inexperienced entertainers may end up disappointed, leaving them reluctant to invest in live performances again regradless of the new performer's credentials, skill set, or seniority. Gig sites must implement better screening processes or tiered systems to differentiate seasoned professionals from amateurs, ensuring clients have a clearer understanding of the value they’re paying for. What Can Beginner Performers Do To Get More Gigs: Here are 10 ways beginners can gain experience and earn money without undercutting other performers: Community Performances:  Offer to perform at charity events, community gatherings, or non-profit organizations to gain stage time while supporting a good cause. Build up a client base from people who've seen you live. Give out business cards, offer deals on bookings for those you saw you at "x" event. Open Mic Nights:  Participate in open mic events to refine your skills and gain exposure in a supportive environment. Get Flight Time! The more time on stage, the more comfortable you'll be at providing a fair price for quality, developed work. Collaborate with Established Performers:  Work as an assistant to seasoned professionals, learning the trade while earning a fair rate. Street Performances:  Perform in public spaces with appropriate permits. It’s a great way to practice and earn tips while building confidence. Private Practice Shows:  Host free or low-cost performances for family and friends to get feedback and build word-of-mouth referrals. This is wildly easy to do today with the availability of ticketing sites like Eventbrite and Ticket Leap. Children’s Parties:  Start with smaller, local events where expectations may be more manageable, and charge a fair entry-level rate. Social Media Content:  Share performances on platforms like YouTube, Instagram, or TikTok to grow an audience and attract paid opportunities. Corporate Networking Events:  Attend networking events for small businesses and offer demonstrations to showcase your talent and make connections. Get involved in your local chamber of commerce and take part in their networking events. Barter Services:  Trade performances for exposure or other goods/services (e.g., photography, video production) that can enhance your promotional materials. Create Your Own Events:  Organize small community shows, selling tickets or accepting donations to cover costs and build your portfolio. As stated in point 5, this is wildly easy to do today with the availability of ticketing sites like Eventbrite and Ticket Leap. How Gig Sites Can Help Foster Positive Change Gig sites like GigSalad and The Bash are in a unique position to create a more equitable and rewarding experience for both clients and performers. Here are 10 ways they can make a difference: Implement Quality Filters:  Highlight performers based on verified reviews, experience levels, and seniority on the platform. Educate Clients:  Provide resources to educate clients about the true value of live entertainment and how to choose quality performers. Encourage Fair Pricing:  Set minimum pricing guidelines to discourage extreme undercutting and protect the industry’s standards. Offer Transparent Costs:  Reduce or eliminate hidden fees for performers, making the platform more equitable. Highlight Value:  Showcase performers’ unique offerings and credentials instead of just listing their rates. Support Emerging Talent:  Create mentorship programs or featured sections for new performers to gain exposure without undercutting professionals. Create Tiered Listings:  Allow clients to filter by experience level, so they can choose between seasoned professionals and emerging talent without confusion. Promote Customization:  Encourage clients to share more of their event details and budgets upfront to receive tailored proposals. Reward Excellence:  Offer incentives like discounts on memberships or priority placement for performers with consistent 4 or 5-star reviews. Provide Tools for Growth:  Develop resources such as marketing guides, performance tips, and networking opportunities to help performers succeed. Eliminate Cattle-Calls:  Gig sites can eliminate the cattle-call style gig availability. By throwing the event to everyone who matches the performance style, you encourage all of the negatives discussed in this article. Allowing a client to choose their entertainment specifically will encourage a more comfortable experience for the client and avoid being hounded with dozens of emails, and replies. Thus making the experience anxiety inducing and forcing the client to either leave the platform or just choose the cheapest option. By implementing these changes, gig sites can create a more sustainable marketplace where clients receive great entertainment at fair prices and performers can thrive professionally. Building a Better Industry Together The live entertainment industry thrives when clients and performers work together to create meaningful experiences. Here are some ways we can foster a healthier marketplace: 1.  Educate Clients:  Performers should take the time to explain their pricing and the value they bring to an event. Transparency builds trust and helps clients understand what they’re paying for. 2. Support Fair Pricing:  Clients should avoid defaulting to the cheapest option and instead focus on finding performers whose offerings align with their vision and budget. 3. Encourage Professional Growth:  Beginners should charge rates that reflect their current skill level while striving to improve and raise their fees over time. 4. Advocate for Performers:  Gig sites should prioritize supporting performers through better resources, fair pricing structures, and transparent fee systems.  Final Thoughts Gig sites like Bark, The Bash and GigSalad and many others provide valuable opportunities for clients to find live entertainment. However, their structure often promotes price shopping at the expense of quality and sustainability. By educating clients about the true value of professional entertainment and advocating for fair pricing, we can create a more supportive and thriving industry. Whether you’re a client looking to book entertainment or a performer navigating the gig economy, remember that quality and professionalism always pay off in the long run. Together, we can ensure that live entertainment continues to inspire, captivate, and create unforgettable memories for years to come. The Event Equation © www.eventequation.com   Note: This article is a personal opinion and does not speak to the feelings, experiences or thoughts on gig sites from other performers, or clients. This article does not represent the opinions of the respective representatives of the gig sites mentioned or not-mentioned here. These are private companies who choose to do run business as they see fit. This article is an opinion of a seasoned professional who has had great success on these and other similar platforms. Fair Use Act Disclaimer: This article and it's contents are for educational purposes only. Fair Use: Fair use under the 1976 Copyright Act permits limited use of copyrighted material without requiring permission from the rights holders, provided the use meets certain criteria. These include purposes such as criticism, commentary, news reporting, teaching, scholarship, or research (17 U.S.C. § 107). Factors considered include the purpose and character of the use, the nature of the copyrighted work, the amount used, and the effect on the market for the original.

Mentalism has long been a captivating art form, blending psychology, showmanship, and illusion to create a truly unique experience. For corporate events, hiring a mentalist like Christopher Grace isn’t just about entertainment; it’s about engaging audiences on a deeper, psychological level. Let’s explore why mentalism is so powerful and why it remains one of the most sought-after forms of corporate entertainment. 1. Mentalism Engages the Brain on Multiple Levels Mentalism stands apart from traditional magic or other performance arts because it directly engages the audience's intellect and emotions. A mentalist doesn’t just perform tricks; they involve the audience in thought-provoking experiences. Why It Works: Curiosity: Mentalism taps into the innate human desire to solve puzzles and uncover secrets. Engagement: By involving audience members directly, mentalism ensures active participation. Emotional Impact: The astonishment of seeing their own thoughts or choices revealed leaves a lasting impression. For corporate audiences, this dual-layer engagement can foster deeper connections and spark conversations long after the event. 2. The Role of Psychological Principles in Mentalism Mentalism relies heavily on principles of psychology, such as suggestion, perception, and memory. These techniques allow mentalists to appear as though they can read minds, predict actions, or influence decisions. Key Techniques Used: Cold Reading: Interpreting subtle cues like body language and speech patterns to create the illusion of mind-reading. Priming: Planting ideas subtly so they feel like original thoughts to the participant. Pattern Recognition: Using knowledge of human behavior to predict seemingly random choices. When a mentalist like Christopher Grace integrates these psychological techniques, the result is not only entertaining but also intellectually stimulating, making it perfect for professional audiences. Corporate Mentalist Christopher Grace 3. Why Corporate Audiences Love Mentalism Corporate audiences are often composed of professionals who value intelligence, innovation, and creativity. Mentalism appeals to these qualities while providing a break from the norm. Benefits for Corporate Events: Customizable Themes: A Mentalist like Christopher Grace can tailor his performances to align with your company’s values or event themes. Interactive Experience: Audience participation keeps everyone engaged and invested. Sophistication: The art form’s intellectual appeal resonates with high-caliber professionals. Corporate Mentalists like Christopher Grace understand the unique dynamics of corporate events, making their performances both impactful and memorable. 4. The Science of Amazement: How Mentalism Impacts Memory Studies show that experiences associated with awe and amazement are more likely to be remembered. This is why mentalism has such a profound impact on event attendees. How It Works: Emotionally Charged Moments: Mentalism creates peak moments that are encoded more vividly in the brain. Storytelling: Christopher weaves narratives into his acts, making the experience more relatable and memorable. Shared Experiences: When entire groups are amazed together, the collective memory strengthens. For corporate events, this means attendees will remember not just the performance but also the event and its hosts. 5. Mentalism as a Networking Catalyst Corporate events often aim to foster connections, and mentalism can be a powerful tool in this regard. A skilled mentalist can break the ice and get people talking. How Mentalism Encourages Networking: Shared Reactions: Audience members bond over their shared amazement and discussions about how tricks were performed. Interactive Elements: Involving multiple attendees creates opportunities for introductions and collaborations. Conversation Starters: The unique nature of mentalism provides plenty of post-performance discussion points. When you book a performer like Christopher Grace, you’re not just hiring entertainment you’re facilitating meaningful connections among your guests. 6. Aligning Mentalism with Corporate Goals Mentalists often work closely with event planners to ensure their act aligns with the company’s objectives. Whether the goal is to impress clients, motivate employees, or create buzz, mentalism can be adapted to fit. Corporate-Friendly Customizations: Branded Content: Incorporating company values, logos, or products into the performance. Team-Building: Designing acts that emphasize collaboration and group problem-solving. Client Focus: Highlighting specific clients or projects in personalized routines. Christopher Grace, for example, often customizes his performances to resonate with corporate audiences, ensuring that the entertainment feels both personal and purposeful. 7. The Emotional Power of Mentalism Beyond intellect, mentalism taps into a wide range of emotions, from joy and surprise to wonder and curiosity. These emotional highs create a more profound connection between the performer and the audience. Emotional Benefits for Attendees: Stress Relief: Experiencing amazement can reduce stress and elevate mood. Inspiration: Mentalism often leaves people with a sense of wonder about human potential. Community: Shared emotional reactions bring groups closer together. For companies, these emotional benefits translate into happier, more engaged attendees. 8. Why Christopher Grace Stands Out When it comes to corporate mentalism, Christopher Grace is a standout performer. With years of experience in the field, he combines psychological insight with masterful showmanship to deliver unforgettable performances. What Sets Him Apart: Personalized Experiences: Christopher tailors each act to the specific audience, ensuring relevance and impact. Proven Expertise: With a track record of successful corporate events, he understands the nuances of professional audiences. Interactive Style: His engaging approach makes attendees feel like active participants rather than passive observers. Booking Christopher Grace means investing in an entertainer who knows how to captivate, inspire, and impress. Conclusion: The Enduring Appeal of Mentalism Mentalism captivates audiences because it speaks to both the mind and the heart. For corporate events, this art form offers an unparalleled combination of engagement, sophistication, and emotional resonance. By hiring a skilled mentalist like Christopher Grace, you’re not just providing entertainment—you’re creating an experience that attendees will talk about for years to come. Ready to elevate your next corporate event? Consider the psychological magic of mentalism and discover why it remains a timeless choice for professionals worldwide. The Event Equation © www.eventequation.com Read this full article on our LinkedIn Newsletter:

Here is how to transform your next corporate event when you hire a mentalist for your entertainment! Are you tired of the same underwhelming cocktail receptions, predictable keynote speakers, and cheesy or ignored DJs at your company's parties? Have you ever looked around a company party and seen attendees dutifully checking their phones every few minutes, desperate for something genuinely exciting to happen? If so, you’re not alone. Event planners and business leaders everywhere are searching for unique corporate entertainment that not only engages their guests but makes a lasting impression. Believe it or not, the biggest game-changer sweeping the corporate world right now isn’t a cutting-edge virtual reality booth or an Instagram photo station—it’s an interactive corporate mentalist . A modern, cutting-edge performer who reads minds, astounds audiences, and injects an air of wonder into even the most buttoned-up business environment. We’ll dive deep into the art of mentalism, reveal why mentalists beat run-of-the-mill magicians or stand-up comedians hands down, and discuss how you can book these captivating performers for your next event. If you want to know why everyone in the event planning sphere is buzzing about booking a Mind Reader for Corporate Event success, stick around. You’ll be amazed at how this rapidly growing trend can supercharge your company’s gatherings. 1. The Corporate Event Crisis: Why Your Parties Need Saving Boredom Is The Silent Killer: A corporate event is only as good as its events, and entertainment. A stale agenda filled with forgettable speakers, tepid conversation, and cookie-cutter awards ceremonies spells trouble for even the most important gatherings. Attendees might show up for the free food or mandatory presence, but their hearts aren’t really there. Meanwhile, morale suffers, team bonding never takes flight, and the event goes down in the records as just another boring day at the office. What’s at Stake? Brand Reputation : If your company events aren’t memorable, you may miss out on opportunities to impress clients and stakeholders. Employee Engagement : Surveys consistently show that employees want to feel valued and inspired. Bland gatherings do the opposite. Return on Investment : Events cost time, money, and effort. If participants come away unenlightened or uninspired, that ROI plummets. 2. What Exactly Is a Corporate Mentalist? Defining Mentalism: Mentalism is an art form that focuses on the mind rather than sleight-of-hand illusions. Unlike a typical Corporate Magician who might do card tricks or saw a volunteer in half, a mentalist appears to delve into the realm of thought itself—decoding emotions, revealing hidden knowledge, and creating interactive, mind-bending moments that leave audiences stunned. How It Differs from Magic Psychology Over Props : While a Magician for Company Party might rely on flashy illusions or gimmicks, mentalists use suggestion, observation, and psychological techniques. Audience-Centered : Shows are highly immersive, requiring volunteers and active engagement. Mind Over Matter : It’s more about revealing secrets of human behavior than visual spectacle. Dive Deeper: For a more in depth look at what a corporate mentalist really is and does please follow this link! https://www.christophergracelive.com/post/what-is-a-corporate-mentalist Why Companies Can’t Get Enough: A mentalist’s performance often resonates on a deeper level, making it an instant conversation starter. Suddenly, employees are no longer standing around nibbling on stale appetizers, juggling drinks and plates. They’re locked in lively debates about how the mentalist could possibly have known a volunteer’s childhood pet’s name. 3. The Rise of the Corporate Mentalist: Why Now? Shifting Audience Expectations: Corporate culture has evolved. Today’s workforce expects more than a monotone PowerPoint. You’ve probably Googled “Corporate Entertainment Ideas” to spruce up your next conference. In that search, you might have noticed a surge of articles recommending mentalists as a solution. Here’s why: Novelty : Mentalism is still unique enough that most attendees haven’t seen a live performance before. Social Media Gold : Mind-blowing moments tend to go viral, amplifying your event’s reach. Interactive Fun : People love participating in experiences rather than just watching from the sidelines. Aligning with Modern Values: Companies now place a premium on engagement, innovation, and personal development. A mind reading show for business events can weave those values directly into its performance—demonstrating the power of focus, observation, and empathy. 4. How a Mentalist Like Christopher Grace Steals the Show Who Is Christopher Grace: Christopher Grace is a mentalist and mind reader and is considered the epitome of “in-demand” corporate entertainers. With nearly 30 years of professional experience and a flair for riveting storytelling, he’s mastered the subtle art of reading minds and amazing audiences! What truly sets him apart, though, is his ability to seamlessly integrate a company’s message into his act. Key Points: Almost 30 Years of Experience : Thousands of performances all over the world! Professional Yet Entertaining : Balances refined showmanship with friendly humor. Customizable Approach : Whether you’re hosting a holiday gathering or launching a product, Christopher can tailor his performance to your objectives. Why Audiences Rave High Engagement : Christopher invites participants on stage for personal demonstrations, ensuring the crowd is actively involved. The show is 100% interactive, fun and friendly. Unbelievable Mind Reading : Whether it’s revealing a thought-of playing name or disclosing a guest’s dream vacation, Christopher’s skills astonish even the most cynical observer. Memorable Impact : People talk about it for weeks, months, or even years—“How did he know it?” becomes the question on everyone’s lips. 5. Why a Mentalist for Hire Is the Perfect Solution to Corporate Event Woes 1. Instant Engagement: A mind reader for corporate events never have to worry about losing the audience’s attention. From the moment a mentalist steps on stage, the tension skyrockets. Everyone wants to know who will be called up next or how he’ll manage to read minds in real time. 2. Adaptable Settings: Whether you’re hosting a grand gala, a team-building retreat, or a cocktail networking mixer, a corporate mentalist can scale any event accordingly. That makes it a versatile option for: Boardroom Presentations Holiday Parties Client Appreciation Nights Conferences and Trade Shows Hospitality Suites Cocktail Events Private Home Functions 3. Icebreaker Mentalism: Let’s say you have employees from various branches, or you’ve invited VIP clients who barely know each other. A mentalism act serves as the perfect icebreaker, giving people a common ground to chat about. It’s an easy conversation-starter, especially when guests witness or participate in the act themselves. 4. Boost Morale and Motivation: A mentalist can (if you want) weave motivational messages into their routine. These subtle morale boosters align with the entertainment, turning an average event into a moment of genuine personal insight and corporate pride. They can also just provide some killer entertainment that blows minds! 6. Beyond the Stage: Additional Benefits of Booking a Mentalist Workshops and Seminars: Did you know that some mentalists also offer interactive workshops or breakout sessions? They can teach employees the basics of body language, observational techniques, and more. When you’re looking to hire a mentalist, consider the additional value of a mentalist’s psychological insights for team-building exercises. Trade Show Magnet: If your company attends trade shows, picture a mentalist drawing crowds to your booth. Instead of wrestling for attention, your stand becomes the place where visitors are lining up to be amazed. This not only amplifies brand awareness but also secures new leads—everyone wants to talk to the “mind-reading booth.” And you want have anyone trying to avoid "the guy doing card tricks." High-Level Networking: Having a mentalist at an exclusive networking session can distinguish your company from competitors. Clients or partners who experience a mentalist’s performance tend to remember the hosting brand more vividly. That memorability can convert into long-term professional relationships. 7. The Booking Process: Securing a Mentalist or Magician for Company Party Ready to jump on the mentalism bandwagon? Here’s a step-by-step guide to ensure you find the perfect mentalist for hire like Christopher Grace. Define Your Event Goals Are you trying to improve team cohesion? Impress prospective clients? Just celebrate a successful quarter? Knowing your objectives helps mentalists tailor their performances effectively. Determine Your Budget Costs for a corporate mentalist can range widely based on experience, travel requirements, and customization. Remember, you get what you pay for. Prioritize quality for unforgettable results. Shortlist Potential Performers Search online, ask for recommendations, or consult event planners. Look for demo videos to gauge performance style and audience engagement. Check References and Reviews Legitimate corporate mentalists will have ample client testimonials. Don’t hesitate to request references—reputable performers are proud to share. Discuss Customization If you'd like to add some custom elements: Ask how the mentalist can incorporate your company’s message or theme. Provide them with necessary background info about your guests, industry, and goals. Finalize Logistics Confirm audio-visual setup, stage area, and show duration. Make sure everyone knows their roles (e.g., who’s introducing the act, who’s helping with the audience if needed). Plan a Follow-Up A top-tier performer usually does a quick meet-and-greet, giving attendees time for photos, small tricks and light conversation. This personal touch enhances the overall brand experience. Dig Deeper : For even more information on how to book a corporate mentalist, read our full article here: https://www.christophergracelive.com/post/how-to-hire-a-corporate-mentalist-for-your-next-event 8. Frequently Asked Questions: Everything You Need to Know Q1: Is a Mentalist the Same as a Magician for Company Party? Not exactly. While a magician focuses on visual illusions, a mentalist specializes in reading minds, predicting decisions, and leveraging psychological techniques. Some mentalists also perform light magic, but the core of their show is about mind-blowing revelations rather than big box illusions or card tricks. Q2: Do I Need a Large Venue? Nope! A mentalist’s act can adapt to various settings—from small boardrooms to large theaters and even living rooms in homes. The key requirement is that the audience can clearly see and hear the performer, as mentalism relies heavily on subtle interactions. Q3: What If My Colleagues Are Skeptical? Skeptics are often the best participants! Mentalists thrive on skeptical audiences, proving their feats even more astonishing. In fact, skeptics frequently become the biggest fans. Q4: How Long Should the Performance Last? Typical interactive entertainment for corporate events can last anywhere from 30 minutes to an hour or even longer depending on the event. For more flexible schedules, mentalists can also do multiple shorter segments throughout an event. Q5: Will It Be Family-Friendly? Many mentalists offer clean, professional shows suitable for a broad demographic. If your event is family-friendly, just let the performer know in advance so they can adjust the tone and content accordingly. 9. Making Your Event a Mind-Reading Marvel Still debating if a mind reading show for your business is the right choice? Here’s how to ensure a seamless experience that leaves your attendees raving: Give Guests a Teaser Build anticipation by hinting at a mysterious act during pre-event promotions. Encourage employees to bring an open mind and maybe even a “secret” for the mentalist to uncover. Optimize the Stage Setup Position chairs so everyone has a clear line of sight. Consider lighting that highlights the performer’s face—facial expressions matter in mentalism. Coordinate with Other Activities Schedule the mentalist’s performance at a time when people aren’t rushing to check emails or hungry for dinner. Never have a mentalist or any visual act for that matter go on during dinner or any kind of food service. Avoid overshadowing the mentalist with high-noise distractions, like loud music or food service. Make sure if there is ambient music that it is turned off! (not just turned down) Debrief & Engage Afterward If available: Provide a space—like a lounge area—where attendees can discuss the show or chat with the mentalist. Collect feedback. Many people love to share how they felt or guesses about the performer’s techniques. 10. The Future of Corporate Events: Why Mentalism Isn’t Just a Fad Some might question if a corporate mentalist is just another passing trend in the world of corporate entertainment ideas. But here’s why mentalism has a bright future: Ever-Evolving Techniques : Mentalists constantly adapt, experimenting with new illusions, psychological tricks, and technology. Universal Appeal : Curiosity is a human constant—everyone, from interns to CEOs, can be spellbound by mind reading. Memorable Impact : In an age saturated with digital content, a live, genuine experience stands out more than ever. Final Word : Companies that incorporate interactive performances into their events foster deeper employee engagement, stronger brand identity, and a more vibrant corporate culture. Mentalism, in particular, channels the universal wonder of human potential—something that resonates in every industry. In Conclusion Now, you have the inside scoop: it’s the corporate mentalist. By stepping away from the predictable and embracing a mind-blowing experience, you can transform any lackluster event into a thrilling success. Whether you’re looking to hire a magician or mentalist, host an engaging mind reading show for your business, or simply spark fresh interactive entertainment for corporate events, mentalism delivers on all fronts. Looking for a seasoned professional with the expertise to captivate any crowd? Christopher Grace is your guy—renowned for his uncanny ability to merge corporate messages with jaw-dropping illusions. Next time you’re planning a function—be it a mind reader for a corporate event, a big holiday bash, a mentalist for company party, or a major trade show—remember that a mentalist’s performance can bring the perfect blend of spectacle, intellect, and heartfelt interaction. Why settle for the ordinary? With the right mentalist on stage, your guests won’t just be attending an event; they’ll be part of an immersive, unforgettable journey into the bounds of human potenital. The Event Equation © Agent 86 Magic Productions, LLC. www.christophergracelive.com Want to read this article on our LinkedIn newsletter? Click the LinkedIn icon below:

Below you will find a detailed list on how you as an organizer can build, coordinate and properly execute your next corporate party, function or special event. These tips will help facilitate your process to make your job easier and your event successful. New York City Corporate Events! STEP 1: HAVE A CLEAR PLAN Starting with planning an event can be a daunting task. How much is my budget? Should I hire entertainment? How much food will we need? It can be very overwhelming. It's best to clearly plan out exactly what tasks you need to accomplish. In order of priority if possible. For example: 1. Confirm venue details with your catering contact (confirm your date first, time that you need, then go over the day's schedule) (Most hotels use a catering manager to host all of their events. This person will be your go-to contact 99% of the time.) 2. Bullet point your schedule. Be meticulous. Leave nothing unaccounted for. For example: - Guests arrive 5:30PM - Cocktail reception - 5:45 - 6:15PM - Dinner - 6:30 - 8PM - Desert & Coffee - 8:05PM - Speeches - 8:30 - 8:45PM - CEO introduces end of evening entertainment - 9PM - 10PM - Raffles/ Door Prizes - 10:15PM - Final Thank You - 10:30PM - Gift Bags - 10:35PM 3. Make sure your dinner has the proper options. (vegetarian, meat, fish, etc.) - Confirm if anyone has major food allergies and alert the catering manager - Finalize the menu with the catering manager - Pay deposit to the venue & for your food and beverage 4. Secure any staging, podiums, entertainer requirements, mics, backdrops, etc. - Confirm with venue what they can supply and at what additional cost(s) - Determine if an outside AV or staging company will be necessary 5. Confirm any live entertainment and pay necessary deposits. Do this at least a month in advance or sooner. - Entertainers need time to organize their calendar, coordinate staffing if necessary and block the time off for your event. - Double check the performer's technical rider. They may require lavaliere mics over handheld ones. They may need chairs, or small tables or access to power outlets. - Confirm with the performer the length of the performance, and any other details that may make the show longer. (this happens more often than not) The point is do not let yourself stress out. The more organized you are, the easier the day of will be. Additionally, you'll be praised for your commitment to the events excellence and your organization skills. Don't let yourself get overwhelmed, it's a slippery slope! STEP 2: UNDERSTAND YOUR AUDIENCE Is this event for executives? Maybe it's just for truck drivers? Maybe it's a family welcomed Christmas party? Having a clear understanding of Who is coming to your event will greatly reduce the amount of stress you face in the planning. If there are children invited, then your menu will be affected. Is your buffet suitable for kids to reach by themselves? Probably not. Take these details into consideration. It may not sound important. but the attention to detail is ultimately what makes events successful. Maybe this event is for guests from all over the world. Now you're talking possible language barriers, dietary restrictions, even religious restrictions that could drastically impact your event. Is your entertainer visual so they can work well with all cultures? Take these details into account. Tip: Most live entertainment can work well with all language barriers and cultural differences. For example Mentalist Christopher Grace is primarily a mind reader. But his performances can play to ALL languages. Even though Christopher only speaks English.. and bad Spanish. STEP 3: THE ROOM! A step that a lot of people do not consider is how the room you're using is set up. Are you using round tables? Are they seating 8, 10, 12 people? Is the buffet in the room or outside? Will your cocktail reception take place in the same place you have dinner? Is there a huge dance floor in the middle of the room? Will the entertainment be in the same room as dinner? See how it can get overwhelming fast? Let's start from the first question. Round tables are the most common for 99% of corporate events. Depending on how many people you're expecting, it will determine what size banquet round you'll need. If it's a small group, then maybe you only need 2 or 3 eight or ten foot long rectangular tables. Determine what you need based on the size of your group. Sounds simple right? It is! How is dinner being served? If you are doing a buffer it will most likely be in the same room as where you actually eat. If this is the case, make sure the band, the mentalist, etc. is nowhere near the food. (or the bar for that matte) Keep these elements in their own sections. It will prevent unnecessary clutter, confusion and potential accidents. If you're doing a plated dinner, it's much easier as everything is coming out of the kitchen. Double check that the wait staff and catering management understand what you have planned and to be cautious of cables, extension cords, or unexpected items like cases, boxes or bags. Dance Floors! In the entertainer world, dance floors are usually accompanied by table surrounding them. This will create a great place to dance. The DJ or band is at one end and everyone else is on the floor. Sounds great right? Well now imagine you bring in a speaker, or a performer. Now this person is trapped at one end of a huge dance floor with this ocean of emptiness between them and the audience. Performers collectively refer to this as the DOD or Dance Floor of Death. Meaning, it's capable to killing a performance. So you think, well why don't they move down closer to the edge of the floor? That would be a good idea if Everyone in the room was behind that line. If you have guests on three sides of you, now the performer is playing to only 1/3 of the audience. The point here is if you're having a stationary performer, or speaker. e.g someone that does not move around the room. Considering having the venue set up theater style seating on the dance floor. It's not a huge deal for catering teams and you'll be amazed at how fast some of these crews can clear hundreds of chair. Literally minutes. Please, please, please take this point into consideration if you're having entertainment. (which you absolutely should by the way.) STEP 4: THE ENTERTAINMENT! Hiring entertainment can be a daunting task all by itself. Who should I hire? Are they good? Do they have good reviews? How are their videos? Are they professional? Do they respond and communicate in a timely manner. That last point is very important as your schedule is most likely time sensitive. Unless you're planning a year in advance. (yay for you being ahead of 90% of all other corporate events.) Let's start in reverse order this time. Does your entertainment communicate in a timely manner? If you're booking an individual person - they should communicate quickly. Usually within a day or sooner. Most performers will get back to you quickly. Do not take this as a sign of desperation. Their time is as valuable as yours and their schedules are often unpredictable and chaotic. In most cases, if you found a good performer - you'll probably get calls, texts and emails from them while they're AT another event. Again - do not take this as a negative. Or a sign of disrespect to the client with whom they're currently working with. Bands, speakers, even mentalists or magicians all take necessary breaks during their performances. When Christopher Grace is performing strolling mentalism at corporate events. He will usually take a 5 minute break every 45 minutes or so to regroup and reset for his next round with the guests. If he's performing a full length show, which is usually an hour or longer from start to finish. He will not return a call in the middle. That's just crazy and would be Very disrespectful. Is your performer professional? This can be tricky (no-pun intended) as professionalism is subjective. Here are a few good things to look out for when considering someone's professionalism. - Do they have a clean, clearly designed and easily navigable website? - Do they dress appropriately for your specific event? (not a hard and fast rule to follow as most performers dress in a variety of levels depending on event requirements. But keep it in mind for general first impressions on their website. What they choose to display in images on their websites is going to be 99% of what they wear on stage. - Are they groomed well? Seriously. Nobody wants a smelly magician wandering around their cocktail party for executives. You can tell how much they take care of themself by looking at their pictures. Especially on social media. Look at fan pages and see if you can spot any live performance photos they've posted. Are they cleanly shaved? If they have a beard, is it trimmed and well kept? Are their clothes neat and unwrinkled? If they wear a tuxedo t-shirt run for the hills! The point here is use your own judgement but don't let your personal biases get in the way. The Videos! You absolutely, 100% want to see or hear what this person can do and will most likely be doing at your corporate event. Now please bear in mind the following: - Most performers do not travel with AV or recording crews. - 99% of performers use house mics, sound systems and staging. - Almost all performers have little to no control on how the room is set up Take those points into account when you're viewing performance videos. Watch the show, not the room. And most importantly, to see if a video of a performer is good. Watch the reactions of the guests! To understand this point better watch Christopher Grace's videos here . You will get a clear understanding of how a video will and should look and how to watch them. Make your judgments on how the audience responds, not how you do! The Reviews! Reviews and testimonials are huge in making decisions. However, the best way to find out if this performer is going to be a good fit for your next event is to actually speak to former clients. Ask the performer for a written list of his or hers 10 most recent clients. Do not let the date at which these events took place sway you. Some performers intentionally only work 10-20 times a year. Some work 200! The date is not important. The comments are! You wouldn't hire a person at your company without checking references right? Same thing here. Call, inquire and get a recommendation from the past clients. The performer should provide a name, phone number, email address, company or applicable website and some event details. (when, where, for how many, etc.) Are they any Good? Well, again this is going to depend on a couple of things. Do they have a good rapport with the audience? Are they engaged, smiling and applauding? Are You impressed by some of the things they are doing? For example, mentalism can often times look like someone is just speaking without doing much in the form of moving around, using props, etc. Key point here is to watch and listen! You'll be amazed at some of the things possible using only speech! Who should you hire? Ah, this question. It's an important one don't get us wrong. But it's never an easy one. You'll wonder if they'll fit in with your group. If they're funny, not funny or not funny enough. Are they clean or are you looking for a more R-rated or PG-13 act? Are they accomplished enough to even be in the same room as fortune 500 executives? All of these questions you'll ask yourself on a conscious and subconscious level. Some of which you'll think about and decide on instantly from the viewing of one image, or video. The best way to find out if they're any good is to talk to them! Call them directly, speak and let them speak. Say "tell me about how you'll make our company party a success." and then simply be quiet and let them talk. Ask a question from time to time. Don't try and trip them up but ask things that are not common. For example ask: - What do you do if your show runs long? - How much interaction do you anticipate for the show? - Do you meet the audience before or after the show? - Do you travel with your own sound equipment or do you need us to provide that? What kind of mic do you use? - Can you perform during dinner? (this is a sneaky question. NEVER EVER have a performer go on During a dinner. It's at the top of the worst things you can do list. You're audience will not care who is on stage when food is on the table. Trust us.) The reason you ask this question is because you want the performer to say: "No! I will perform during the cocktail hour, strolling the room. Or immediately after desert." Make sure they say desert as it's usually part of the meal. Use your own judgement of course, but these tips will help you make the right decisions on hiring live entertainment. Oh and if you're going with a live band, they can and most likely will have no problem performing during dinner. STEP 5: BRINGING IT ALL TOGETHER! Putting your corporate event, retreat or special on is a challenge. A couple of things to keep in mind. - Things will not turn out how you envisioned them! - You have to be flexible when working with other people! - Have backups and plan B's for Everything! - Only work with people you trust! (your team that is.. don't do everything yourself.) - DON'T DO EVERYTHING YOURSELF! Delegate, bring in trusted associates who you can put smaller tasks on so you don't get overwhelmed. If you're a seasoned corporate event planner, then you probably won't be reading any of this anyways. Most importantly, remember this event is for you as well. Don't let yourself become the person running around the room all night making everything perfect. Nothing will ever be perfect. Do not strive for perfection down into the minutia or you will be disappointed. Have a great team and communicate regularly. Before you get into your event, create a simple battle plan for the evening. Enjoy yourself and everyone else will as well. Happy Planning! Christopher Grace www.christophergracelive.com